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80% of coaches will quit their 2026 goals by February. Not because they’re lazy, but because they’re relying on motivation instead of systems.
This episode breaks down the three critical systems every coach needs (lead generation, sales conversion, time leverage), why motivation always fails, what separates the 20% who succeed from the 80% who don’t, and your exact January action plan to build the infrastructure that guarantees 2026 is different.
Timestamps:
00:00 – Introduction: Welcome to 2026
01:15 – The Motivation Trap: Why January Energy Dies in February
03:42 – Why Motivation Is a Terrible Foundation for Business
05:52 – System 1: Lead Generation (Knowing Where Your Next 10 Clients Come From)
07:46 – System 2: Sales Conversion (Turning Conversations Into Clients)
09:44 – System 3: Time Leverage (Serving More Clients Without Working More Hours)
11:42 – What Separates the 20% Who Succeed From the 80% Who Don't
13:42 – The Cost of Staying in the 80%
14:31 – Your January Action Plan: Audit and Build Your Three Systems
17:04 – The Accountability Factor: Why the 20% Don't Do It Alone
Key Takeaways:
✅ Motivation is an emotion—emotions are inconsistent. Systems work whether you’re motivated or not.
✅ You can’t willpower your way to $10K months without a lead generation system.
✅ The three critical systems: Lead Generation, Sales Conversion, Time Leverage.
✅ The 20% set system goals (10 conversations/day) not just outcome goals ($120K/year).
✅ Build infrastructure in January: Week 1 audit, Week 2 lead gen, Week 3 sales, Week 4 leverage.
Make 2026 your best growth year yet. Apply here
Every year, coaches either work through the holidays and don't enjoy them, or completely disconnect and come back to chaos. There's a third option: strategic disconnect.
This episode breaks down the exact client communication timeline, what to automate (and what not to), and how to set boundaries without guilt or sacrificing your holidays.
Timestamps:
00:00 – Introduction: The Holiday Business Paradox01:30 – The Holiday Mindset Shift: Strategic Disconnect04:00 – Client Communication Strategy: The 3-Touchpoint Timeline06:45 – How to Frame It Without Apologizing09:00 – Setting Holiday Check-In Expectations11:30 – The Emergency Protocol: What's Urgent vs. What Waits13:15 – Automation for Holiday Mode: What You Can Automate16:00 – What You Should NOT Automate18:30 – Setting Up Your Systems This Week20:00 – Boundary-Setting Without Guilt22:45 – Training Clients to Respect Your Time Year-Round24:00 – The 15-Minute-Per-Day Maintenance Strategy26:30 – Coming Back Strong28:00 – Implementation Checklist & Closing
Key Takeaways:
✅ Tell clients your holiday schedule NOW (Dec 10-12), not December 23rd
✅ Three touchpoints: initial announcement, reminder, final confirmation
✅ Define emergencies vs. non-emergencies before the holidays
✅ Automate logistics, not relationships
✅ 15 minutes per day maintains momentum without sacrificing holidays
✅ Boundaries communicate value—you're allowed to take time off
Resources:
📱 Follow OTM on Instagram: @onlinetrainermentorship
You have three weeks left in 2025. Most coaches will coast through them, then wonder why 2026 feels exactly like 2025.
This episode walks you through a tactical two-hour audit that reveals your real numbers, where your clients actually came from, what to double down on, what to eliminate, and your exact three priorities for Q1. Five questions that separate coaches who grow from coaches who stay stuck.
Timestamps:
00:00 – Introduction: You Have 3 Weeks Left in 2025
01:30 – Question 1: What Was My Actual Revenue vs. What I Wanted?03:45 – Understanding the Gap: Business Model vs. Execution Problem06:30 – Common Revenue Blind Spots Coaches Miss08:15 – Question 2: Where Did My Clients Actually Come From?11:00 – The 80/20 of Client Acquisition13:30 – What to Eliminate: Strategies That Brought Zero Clients15:00 – Question 3: What Was My Average Client Lifetime Value?17:45 – Why LTV Matters More Than You Think20:00 – The LTV-Pricing-Retention Loop22:00 – Question 4: What Strategies Didn't Work?24:30 – The Sunk Cost Fallacy26:00 – Question 5: If I Could Only Do 3 Things in Q1, What Would They Be?28:30 – The 90-Day Sprint Framework30:00 – Implementation Plan & Closing
Key Takeaways:
✅ Big gaps (30%+ off goal) = business model problem; small gaps (within 20%) = execution problem
✅ 80% of your clients came from 20% of your activities—identify and double down
✅ If your LTV is under $1,500, you have a pricing and retention problem
✅ If something hasn't worked in 12 months, it won't work in month 13—cut it
✅ Focus on 3 priorities in Q1 that directly impact revenue, retention, or leverage
Resources:
📱 Follow OTM on Instagram: @onlinetrainermentorship
Filipe Simões went from $2-3K months working crazy hours with no structure to $20K months with an 8-person team—all while coaching exclusively in Portuguese in Portugal. His secret? A unique 3-coach system (trainer, nutritionist, psychologist) that helps women over 30 with complete transformation.
In this conversation with OTM Head Coach Drea Maxwell, Filipe shares the exact systems he implemented, the mindset shifts that changed everything, and why he almost quit right before his breakthrough.
What You'll Learn:
✅ Why niching down to women 30+ in Portugal grew his business (not limited it)
✅ The 3-coach delivery system that creates incredible client results and retention
✅ How focusing on numbers instead of emotions transformed his decision-making
✅ Why charging more for fewer clients gave him better results
✅ The exact systems that took him from solo coach to 8-person team
✅ How he went from working in-person to fully remote with his girlfriend
✅ Why OTM's focus on client delivery (not just revenue) makes all the difference
About Filipe:
Filipe is a fitness coach based in Portugal who specializes in helping women over 30 lose weight through a comprehensive 3-coach system.
After joining OTM, he scaled from $2-3K months as a solo operator to $20K months with an 8-person team including 2 closers, 1 setter, 2 trainers, 2 psychologists, and 1 nutritionist. He's established himself as a go-to authority in Portugal and even appeared on live TV.
Timestamps:
00:00 – Introduction: Meet Filipe
01:10 – The Unique 3-Coach System (Trainer, Nutritionist, Psychologist)
02:52 – What Filipe's Business Looked Like Before OTM
05:12 – The Systems That Changed Everything
07:15 – Why Niching Down Was the Best Decision
09:03 – Going on Live TV and Building Authority in Portugal
10:28 – How the Business Growth Changed His Personal Life
12:19 – Why OTM Focuses on Delivery Excellence, Not Just Revenue
14:09 – The Moment Filipe Almost Quit (And What Saved Him)
Links:
📱 Follow OTM on Instagram: @onlinetrainermentorship
I pulled renewal responses from every coach inside OTM—from month 3 to year 3, $5K to $30K months. Four lessons showed up in every single response. Not one mentioned big followings, fancy branding, or natural sales ability. Just these four things.
Timestamps:
00:00 – Introduction: Reading Through Every Renewal Response01:30 – Lesson 1: They All Overcame the Same Barrier (Self-Doubt)04:45 – Why Confidence Comes From Action, Not Before It06:30 – Lesson 2: They Hired Before They Felt Ready08:15 – Jon's Personal Story: Losing 20 Clients in 202210:00 – The Mindset Shift: Hiring Creates Capacity for Growth12:00 – Lesson 3: They Raised Prices Repeatedly14:30 – The Confidence-Pricing Loop16:15 – Lesson 4: They Stayed Coachable (The Most Important Lesson)18:45 – What Being Coachable Actually Looks Like20:30 – The Four Questions to Ask Yourself23:00 – Call to Action & Closing
Key Takeaways:
✅ Self-doubt doesn't disappear—you just get better at moving forward anyway
✅ They didn't hire when they could afford it—they hired so they could afford it
✅ Raise prices until it feels uncomfortable, then raise them again in six months
✅ The most successful coaches are still the most coachable
✅ Not one coach mentioned big followings, fancy branding, or natural sales ability
---
📱 Follow OTM on Instagram: @onlinetrainermentorship
Most coaches disappear in December. They stop posting, stop DMing, and stop following up, only to spend January trying to rebuild the momentum they threw away.
This episode breaks down why that happens and the simple plan top coaches use to turn December into their biggest advantage of the year.
In this episode, you’ll learn:
Why December isn’t a dead month, but an opportunity month
The “December Drift” and how it kills your momentum
The daily non-negotiables that keep your business visible through the holidays
How to pre-sell January with one simple waitlist post
The December to January bridge all successful coaches run
How to book January clients before January starts
Timestamps:
00:00 The December problem
01:00 Why coaches disappear
03:00 The cost of checking out
05:00 What top 5 percent coaches do
07:40 Daily non-negotiables
11:00 How to pre-sell January
13:00 The December to January bridge
22:00 Weekly execution plan
29:00 Final mindset shift
Want support implementing this plan?
Book a strategy call here with our team and get a clear action plan for your December-to-January momentum
📱 Connect with OTM on Instagram: @onlinetrainermentorship
Book a strategy call with our team here to get a clear action plan on exactly what you need for your business to grow
📱 Connect with OTM: @onlinetrainermentorship
📥 Want the full Black Friday Sales Blueprint PDF for free? DM "BLUEPRINT" on Instagram
Timestamps
00:00 - 01:30 - Introduction: The Black Friday Dilemma
01:30 - 05:30 - The Problem with Discounting Your Coaching
05:30 - 11:30 - The Value-Stacking System: Add Time, Not Discounts
11:30 - 21:30 - The 7-Day Campaign Timeline (Phase-by-Phase Breakdown)
21:30 - 27:30 - The DM Strategy: How to Turn Engagement Into Clients
27:30 - 31:00 - Implementation Checklist & Action Steps
31:00 - 32:30 - Final Thoughts
Key Takeaways
Track everything: DMs sent, replies, calls booked, clients signed, revenue
Book a strategy call with our team here so you can spend less time working and more time growing
📱 Connect with OTM: @onlinetrainermentorship
Timestamps
00:00 - 01:20 Introduction: The Busy But Broke Reality
01:20 - 03:45 The Activity Illusion & What Most Coaches’ Days Look Like
03:45 - 04:30 The Cost of Distraction
04:30 - 05:45 The Big Rocks Framework Explained (Stephen Covey’s Jar)
05:45 - 07:15 What Are the 3 Big Rocks in Your Coaching Business?
07:15 - 09:00 Sand Tasks: What’s Killing Your Productivity
09:00 - 10:00 Pebble Tasks: Important But Not Revenue-Generating
10:00 - 11:30 Big Rock Tasks: The Only 3 Things That Grow Your Business
11:30 - 12:15 Why Daily Big Rocks Don’t Work
12:15 - 15:30 Jon’s Weekly Big Rocks Schedule (Monday-Friday Breakdown)
15:30 - 17:15 Why This Batching System Works (5 Key Benefits)
17:15 - 18:15 Mistake #1: Treating Everything Like a Big Rock
18:15 - 19:30 Mistake #2: Not Protecting Big Rock Time
19:30 - 20:45 Mistake #3: Not Adapting Your Schedule to Your Business Phase
20:45 - 22:45 Implementation Plan: 4 Action Steps This Week
22:45 - 24:00 Final Thoughts
Key Takeaways
Activity doesn't pay your bills, results do
The three Big Rocks every coach needs
Batching beats daily hustle
Jon's weekly Big Rocks schedule
Context-switching kills productivity
Want to scale and don't know where to start? Book a strategy call with our team here
📱 Connect with OTM: @onlinetrainermentorship
Timestamps
00:00 - 01:34 - Introduction & The Manual Labor Trap01:34 - 04:13 - Why Manual Work Kills Your Growth04:13 - 06:12 - Category #1: Lead Management Automation06:12 - 08:40 - Category #2: Client Onboarding Automation08:40 - 10:43 - Category #3: Client Delivery Automation10:43 - 12:53 - Phase 1: Implementing Lead Management (Days 1-30)12:53 - 14:45 - Phase 2: Implementing Onboarding (Days 31-60)14:45 - 16:39 - Phase 3: Implementing Delivery (Days 61-90)16:39 - 17:16 - Common Automation Mistakes to Avoid17:16 - 19:02 - The Automation Mindset & Scaling Reality19:02 - 19:29 - This Week's Challenge & Call to Action
Key Takeaways
Book a strategy call with our team here to get results sooner than later
Sign 1-5 clients in 7 days: Join the Get Online Fitness Clients Challenge
📱 Connect with OTM: @onlinetrainermentorship
Timestamps
00:00 - 00:36 - Introduction & Episode Overview
00:36 - 01:19 - Recap of Episode 17: The 3 Biggest Mistakes
01:19 - 02:10 - Introduction to Today's Solutions & Challenge Announcement
02:10 - 04:46 - Solution #1: Fixing the Content Mistake
04:46 - 06:57 - Solution #2: Fixing the Avatar Mistake
06:57 - 09:21 - Solution #3: Fixing the Waiting Game Mistake
09:21 - 10:50 - The Math Behind the System
10:50 - 13:20 - The 30-Day Commitment
13:20 - 16:16 - Challenge Announcement
Key Takeaways
Strategy call with our team here
Join the Get Online Fitness Clients Challenge
📱 Connect with OTM: @onlinetrainermentorship
Timestamps:
0:00 - The uncomfortable question: How many hours worked vs clients signed?
2:01 - Why online coaching works but you're not seeing results
3:00 - Mistake #1: Treating content like your sales team
3:45 - The fishing net analogy: Content catches, conversations convert
5:39 - Mistake #2: Speaking to everyone = speaking to no one
6:30 - The specificity test: Could your content apply to everyone?
7:35 - Demographics vs psychographics: The critical difference
8:30 - Mistake #3: The passive income lie that's killing your business
9:49 - Hard truth: Six-figure coaches aren't smarter, they have more conversations
11:30 - Why you can't see what's actually working behind the scenes
12:30 - Reality check: Where you're probably at right now
13:27 - What's coming next week: The complete solution system
Key Takeaways:
Ready to avoid complacency and build systems that last?
Book your strategy call here
📱 Connect with OTM: @onlinetrainermentorship
Daniel Rosenthal (@rosentrain) - Online fitness coach specializing in helping women over 40 lose weight sustainably. 100K+ Instagram following, father of two, based in Halifax, Nova Scotia. OTM student for 3.5 years.
Timestamps:
0:00 - Hook: When the systems that got you here won't get you where you're going
1:00 - Daniel's background: Personal trainer to online coach journey
3:07 - Pre-OTM business: $7-10K months but no systems to scale
4:20 - Joining OTM in 2022: Wife wanted extended maternity leave
6:10 - The success period: Growing from 25 to 75 clients, $20-30K months
7:20 - September 2024: When growth suddenly stopped
8:30 - The complacency trap: No marketing systems, just organic applications
9:30 - From 250 applications to almost none - the warning signs
11:09 - What OTM helped with: Client service, sales skills, hiring coaches
13:32 - The decline: "My content from August 2024 was terrible"
15:15 - Taking ownership: No systems, got lazy, posted randomly
16:21 - September 2024 becomes the best month ever (spoiler alert)
17:07 - How to know: Slow month vs systemic problem
18:01 - The comparison that sparked action, not self-pity
18:48 - March-April 2024: The stress of realizing it's all on you
19:56 - First system implemented: DM strategy and hiring a setter
22:45 - The bottleneck revelation: You can be your own limitation
23:15 - Forcing himself to track data in Trello (despite hating spreadsheets)
24:29 - Content planning for someone with 100K followers (you need it too)
25:10 - August content strategy: Getting audience to know, like, trust
26:30 - Theme-based content: Monday through Sunday structure
27:47 - September theme: "Life ain't gonna slow down, so you may as well start"
29:16 - Best month ever after 18 months of struggle
30:30 - Balancing rebuild stress with family life (not perfectly)
31:52 - Non-negotiables: 5-8pm family time, blocked calendar
33:20 - The balance myth: Sometimes work has to be priority
36:12 - Phone on DND 24/7 except for wife
37:11 - One system every coach needs: DM conversations
38:37 - Avoiding complacency: Plan next month before celebrating this one
39:44 - October 1st action: 90 DMs sent to avoid empty calendar
42:58 - Stress management: Gratitude journaling, workouts, prioritizing self
46:08 - Rapid fire: Biggest mistakes, best investments, systems to never neglect
Key Takeaways:
Complacency kills growth faster than bad strategy
100K followers means nothing without a DM and content system
Taking ownership > blaming the algorithm every single time
"Trust the process" only works if you actually do the work
Content planning isn't optional - even with 100K followers
Track your data even if you hate spreadsheets (hire someone if needed)
Non-negotiables keep you sane during intense growth periods
Connect with Daniel:
Ready to stop replacing clients and start keeping them for 12+ months? Book your strategy call here to see if we can help
📱 Connect with OTM: @onlinetrainermentorship
Timestamps:
0:00 - The client you thought was a sure thing... then they left
1:00 - Why results aren't enough: The month 3 decision point
2:04 - Clients leave because they can't see what's next
2:45 - The math: $72K vs $120K with same client acquisition effort
4:07 - Part 1: Check-ins that actually matter (not participation trophies)
4:30 - Step 1: Acknowledge specific behavioral wins, not just scale wins
4:50 - Step 2: Reset the goal with specific next steps
5:10 - Step 3: Plant seeds for what's coming next
5:40 - Part 2: Milestone mapping - the game changer coaches miss
6:10 - The onboarding roadmap: Foundation, momentum, optimization, mastery
6:36 - Month 1 and Month 3 check-in examples
7:30 - Part 3: Offer upgrades before they think about leaving
8:10 - Week 9-10: The "what's next" conversation timing
8:35 - Three upgrade options: Maintenance, next level, add-ons
9:15 - Why this system removes awkward renewal conversations
10:15 - Common mistake #1: Waiting until week 12 to discuss renewal
10:54 - Common mistake #2: Generic "great job, keep it up" check-ins
11:30 - Common mistake #3: No clear phases or progression milestones
12:10 - This week's action plan: Audit, map, identify
12:42 - The retention mindset shift: Show them why leaving doesn't make sense
13:30 - Episode wrap: Stop chasing new clients, start keeping current ones
Key Takeaways:
Ready to build a sustainable coaching business without burning out?
Book your strategy call
📱 Connect with OTM: @onlinetrainermentorship
Timestamps:
0:00 - Part 2 intro: Sustainability, workload, and hiring
0:47 - Jon's burnout story: 72 clients + 40 OTM students = breaking point
2:32 - The cost of "success": $150K year but fitness came last
4:59 - How many hours per week for a successful coaching business?
5:45 - Time breakdown: 1-2 hours per client per month maximum
6:15 - Content creation time blocks: 2.5-5 hours per week total
7:24 - When is the right time to hire? Earlier than you think
9:45 - Action step: Write down everything you do in your business
10:30 - First hire options: VA, programming coach, or setter
12:09 - Why coaches avoid DMs and how setters solve this
13:40 - Who should you hire first? Your biggest bottleneck
16:03 - Success coaches: When you're capped but leads keep coming
17:08 - Can you hit 15-20K months as a solo coach?
17:45 - Why solo scaling usually means sacrificing family time
18:15 - Fear of stepping out of coaching role into CEO role
20:12 - Real examples: 15K months with minimal team
22:38 - The real goal: Time freedom, not being chained to your business
Key Takeaways:
Engage with This Episode:
Ready to turn your followers into paying clients and scale to 6-figures? Book your strategy call
📱 Connect with OTM: @onlinetrainermentorship
Timestamps:
0:00 - Episode intro: Fast action for getting clients and making money
2:09 - How to turn followers, likes, and attention into paying clients
4:24 - The biggest bottleneck: Posting content but not starting conversations
6:48 - What's one of the best referral systems to gain more clients?
8:47 - The referral ask: Timing it when clients are winning
11:07 - Adding satisfaction surveys to your referral system
12:20 - "I don't want to be pushy with selling" - reframing the sales mindset
14:42 - Sales calls aren't about convincing - they're coaching conversations
16:35 - Why feeling uncomfortable with sales makes you uncomfortable on calls
18:14 - Setting the frame: Getting permission to ask tough questions
18:49 - Online vs in-person coaching: How to communicate the value difference
21:02 - Features vs benefits: Making people feel the difference
23:02 - Marketing online coaching through Meta/Facebook vs in-person
25:30 - How to transition from wide niche to specific ideal client
27:53 - From $5K to $10K months when you're already working too much
29:42 - Time wasters: Content creation and custom programming for everyone
30:50 - "How much money can I realistically make as an online coach?"
32:14 - Why the word "realistically" is a limiting belief
34:16 - Jon's journey: From multiple failed mentorships to six-figure years
35:56 - Episode wrap-up and preview of part 2
Key Takeaways:
Ready to build an offer that creates lifelong transformations so you can grow your coaching business? Book your strategy call
Connect with OTM: @onlinetrainermentorship
Jordanna Nativ - Co-owner of GetSculpted, former corporate executive turned fitness coach specializing in helping women 40+ lose weight and get strong while eating guilt-free. Left her 15-year corporate career during the pandemic to follow her coaching dreams.
Timestamps:
0:00 - From corporate executive to fitness coach: Jordanna's pandemic pivot
2:11 - The transformation that changed everything: From restrictive dieting to sustainable approach
4:14 - Why she almost passed out in a mall and how it led to her coaching philosophy
6:05 - GetSculpted's core philosophy: Work smarter, not harder
7:12 - Overcoming client fear: "You're telling me to eat more to lose weight?"
8:19 - The transformation catalyst: When clients believe they're worth it
10:17 - Handling resistant clients with open communication and boundaries
11:55 - Why transformation takes years, not weeks (and how to sell that reality)
14:31 - The 3-phase program structure: Foundation, Empowerment, Mastery
16:03 - Single biggest transformation catalyst: "They believe they're worth it"
17:13 - Quick wins vs. long-term mindset shifts in early coaching
18:42 - The power of high-touch coaching and genuine relationships
19:30 - Building community: "The nicest place on the internet"
22:45 - OTM lessons: From wearing all hats to becoming a CEO
24:30 - The corporate skills that transferred vs. what she had to learn
25:57 - Maintaining quality while scaling: Systems, SOPs, and letting go of control
29:24 - GetSculpted's unique co-ownership model and revenue sharing
31:15 - Leveraging team expertise: Emotional eating, program design, and burnout specialists
32:56 - Treating team members like clients: The leadership mindset shift
34:36 - Content strategy: Staying in your lane and backing up what you say
36:32 - Knowing when to say "I don't know" and refer to specialists
37:59 - Program evolution: From scattered tools to one centralized platform
39:07 - The decision tree approach to program design and progression
41:07 - Rapid fire: Carnivore diet hate, vanity metrics, and transformation photos
43:01 - Industry controversy: "We're all scam artists" perception problem
44:00 - Why coaches over-certify instead of mastering basics
Key Takeaways:
Connect with Jordanna:
Engage with This Episode:
Ready to stop overdelivering and start creating programs that actually get results?
Book your strategy call
📱 Connect with OTM: @onlinetrainermentorship
Kristine Michaud - Former OTM Success Coach, Owner of Pure Strength and Nutrition, 20+ year industry veteran who transitioned from in-person strength coaching to online coaching focusing on strength, nutrition, and mindset.
Timestamps:
0:00 - Kristine's background: 20+ years in fitness, transition from gym to online
2:09 - The two biggest program mistakes: No reusable system + overdelivery
3:31 - Getting coaches past the "every client is a snowflake" mindset
4:11 - The phase system: How Kristine organizes beginner, moderate, advanced clients
6:27 - Why creative program names actually hurt your business
7:09 - Making systems work for YOUR coaching style (not copying others)
8:30 - The "teaching tools for life" philosophy vs. quick fixes
10:03 - Jon's 30-page PDF horror story (why more information isn't better)
11:21 - When clients say "I still have so much to work on" - you're overdelivering
13:41 - The power of asking clients for honest feedback
14:23 - If your clients are overwhelmed, look at what you're giving them first
15:27 - Kristine's Sunday crying sessions learning technology (we've all been there)
16:39 - Permission to slow down: The relief clients feel when you say this
18:57 - Two-minute tidbits vs. 30-minute video reviews nobody watches
20:29 - Framework breakdown: Pillars vs. deliverables explained
22:22 - Kristine's three pillars: Strength, nutrition, mindset
24:45 - The yearly topic planning system (steal this idea immediately)
27:10 - Getting client input without losing program structure
28:07 - What actually goes into mindset deliverables
30:03 - Why Kristine doesn't do summer calls (and clients are fine with it)
30:51 - The mistake of trying to please everyone with multiple call times
33:11 - "Just because you can doesn't mean you should" - the golden rule
33:53 - Communication boundaries: Trainerize only, no exceptions
36:28 - Jon's app blocker system for work-life boundaries
39:38 - Taking 17-19 days off without client complaints
41:51 - Why 25-item to-do lists paralyze productivity
43:45 - Rapid fire round: Biggest lies, meal plans, overrated components
45:09 - What clients think they want vs. what they actually need
Key Takeaways:
Ready to stop making excuses and start making changes?
Book your strategy call
📱 Connect with OTM: @onlinetrainermentorship
Timestamps:
Key Takeaways:
🚀Ready to scale your business? Book your strategy call
📱 Connect with OTM: @onlinetrainermentorship
In this episode, Jon Vlahogiannakos discusses the importance of recognizing opportunities in business, particularly during late summer when many coaches tend to check out. He shares a compelling story of two coaches to illustrate how proactive engagement can lead to success. Jon outlines a three-step framework for coaches to prepare for the upcoming fall season, emphasizing the need for strategic planning, meaningful conversations, and effective client engagement. He encourages coaches to shift their mindset and take action to capitalize on the unique opportunities available during this time.
Takeaways
Chapters
00:00 Introduction: The Tale of Two Coaches
02:17 Recognizing Opportunities in Business
05:15 Understanding Client Mindsets in Late Summer
08:07 The Three-Step Framework for Success
14:31 The Conversation Sprint: Engaging Clients
17:56 The Enrollment Sprint: Converting Conversations
19:48 Mindset Shifts for Coaches
21:04 Action Plan for Late Summer Success
🚀Ready to turn your content into actual conversations and clients? Book your strategy call
📱 Connect with OTM: @onlinetrainermentorship
Timestamps:
0:00 - The harsh reality: Why coaches with 100K followers make less than those with 5K
1:30 - The content hamster wheel: Posting constantly but getting zero clients
2:30 - Vanity metrics vs. what actually pays your bills
4:00 - Trap #1: The spray and pray method (speaking to everyone = speaking to no one)
7:00 - Trap #2: The education explosion (why people don't buy information)
10:30 - Trap #3: Ghost creator syndrome (hiding behind content instead of building relationships)
12:00 - The 80/20 content rule that actually converts
13:30 - This week's action plan: From content audit to conversation starter
14:30 - Final advice: Stop trying to go viral, start trying to go valuable
Key Takeaways:
Engage with This Episode: