Keywords entrepreneurship, business, gamification, creative consulting, 3D printing, storytelling, Twitch, consulting, design, small business, entrepreneurship, business planning, emotional investment, pricing strategies, support network, business lessons, creative entrepreneurs, business mistakes, value assessment, gamification   Summary In this episode of The Accidental Entrepreneur, host Mitch Beinhaker speaks with Paul Pape, a creative entrepreneur who transitioned from theater to business. Paul shares his journey of inventing pop-out furniture, building a brand known as 'Santa for Nerds', and utilizing platforms like Twitch to connect with other creatives. He discusses the importance of gamifying business processes to make them more accessible and engaging for creative individuals. Paul also shares insights from his consulting work with a struggling dragon sculpture company, emphasizing the need for storytelling in business and the importance of understanding one's passion. In this conversation, Paul Pape and Mitch Beinhaker discuss the emotional aspects of entrepreneurship, the importance of having a solid business plan, and the lessons learned from real-life business experiences. They emphasize the need for creative entrepreneurs to value their worth and develop effective pricing strategies while also highlighting the significance of building a supportive network to achieve success. The discussion is rich with anecdotes and practical advice for navigating the challenges of running a business.   Takeaways Paul Pape transitioned from theater to entrepreneurship. He invented pop-out furniture for architects and designers. Paul's brand is known as 'Santa for Nerds'. He utilized Twitch to connect with creatives and share knowledge. Gamifying business helps demystify processes for creatives. Consulting can help struggling businesses find their footing. Storytelling is crucial in pitching and marketing. Creatives often lose sight of their passion in business. Business should be viewed as an adventure. The Gamify system provides tools for self-assessment and growth. Entrepreneurs often overlook logical planning due to emotional investment. Creating a business plan is crucial for success. Mistakes in business can lead to valuable lessons. Pricing strategies should reflect the value of the service provided. Building a supportive network is essential for growth. Gamifying business processes can make planning more engaging. Understanding your worth can lead to better client relationships. Raising prices can attract higher quality clients. Confidence in your product can enhance its perceived value. Surrounding yourself with diverse skill sets is key to success.   Titles From Theater to Business: Paul Pape's Journey Gamifying Business: A New Approach to Success Sound bites "Don't do it." "I became Santa for nerds." "You can't do it alone."   Chapters 00:00 Introduction to the Accidental Entrepreneur 01:08 Paul Pape's Journey from Theater to Business 03:01 The Birth of Pop Out Furniture 05:37 Transitioning to 3D Printing and Custom Designs 07:08 Building a Brand: Santa for Nerds 08:34 The Power of Twitch for Creatives 10:49 Consulting for a Dragon Sculpture Company 12:28 Gamifying Business: A New Approach 17:48 Creating a Scalable Business Model 24:11 The Gamify System: Tools for Success 27:24 The Emotional Side of Entrepreneurship 33:02 Learning from Mistakes: Real-Life Business Lessons 39:56 The Importance of Business Plans 45:53 Valuing Your Worth: Pricing Strategies 51:56 Building a Supportive Network for Success

Keywords   branding, entrepreneurship, public relations, personal branding, networking, female entrepreneurs, business growth, content creation, pricing strategy, marketing Takeaways   Personal branding is crucial for entrepreneurs. Networking is essential for business growth. Understanding your audience helps tailor your messaging. Content creation should be consistent and engaging. PR should not be gatekept; it should be accessible. Charging what you're worth is important for sustainability. Utilizing platforms like Substack can enhance visibility. Podcasts are a powerful medium for reaching audiences. Discounting services can harm the industry as a whole. Building a strong personal brand can lead to more business opportunities. Summary   In this engaging conversation, Melinda Jackson shares her journey from a small town in North Carolina to becoming a successful entrepreneur in the PR industry. She discusses the importance of personal branding, networking, and understanding one's audience in building a business. Melinda emphasizes the need for consistent content creation and the value of charging what you're worth. She also highlights the role of podcasts and platforms like Substack in enhancing visibility for entrepreneurs. As she navigates the challenges of running her own business, Melinda shares her future plans and her mission to empower female entrepreneurs. Titles   From Small Town to Big Dreams: Melinda's Journey The Power of Personal Branding in Business Sound bites   "Networking is essential for business growth." "Personal branding is crucial for entrepreneurs." "Empowering female entrepreneurs is my mission." Chapters   00:00 Introduction and Background 05:16 Journey to Los Angeles and Early Career 10:28 Transitioning to Entrepreneurship 17:16 Building a PR Business 23:07 Focus on Female Entrepreneurs and Personal Branding 26:32 Navigating Client Relationships and Online Presence 32:54 Building a Personal Brand for Small Business Owners 38:56 The Value of Sharing Knowledge and Expertise 44:39 Pricing Strategies and Industry Standards 46:20 Future Goals and Business Development

Keywords: gym equipment, strongman training, personal stories, fitness innovation, unique workouts   Summary: In this conversation, Tim Rexius discusses the innovative equipment available at his gym, including the unique opportunity to deadlift a Volkswagen. He shares personal anecdotes about the Volkswagen that was damaged by his daughters and how he incorporated strongman training into his gym by purchasing equipment from a world-class athlete. The discussion highlights the blend of personal stories and fitness innovation that characterizes Rexius's approach to gym culture.   Takeaways Dumbbells in the gym can go up to 200 pounds. Unique gym features can include unconventional items like cars. Personal stories can enhance the gym experience. Strongman training equipment can attract diverse fitness enthusiasts. Innovative approaches to fitness can include creative uses of damaged items. Community engagement is important in gym culture. Personal anecdotes can make fitness discussions relatable. Investing in unique equipment can set a gym apart. Fitness innovation can come from personal experiences. Strongman training can be accessible to everyone.   Titles Deadlifting a Volkswagen: The Ultimate Gym Challenge Innovative Fitness: Strongman Training and Unique Equipment   Sound bites "Dumbbells go up to 200 pounds." "I bought all of his strongman equipment." "I'm still pretty upset about it."   Chapters 00:00 Introduction to Tim Rexius and His Journey 00:26 The Birth of Protein Popcorn

Keywords entrepreneurship, humanitarian mission, business lessons, personal development, integrity, relationships, adversity, collaboration, startups, economic bridging Takeaways Jackson's journey began with a humanitarian mission in Ecuador.Education can come from unexpected places, including personal experiences.Business success often requires learning from failures and setbacks.Integrity is a crucial component of successful business relationships.Missionary work can provide valuable life and business skills.Parenting and relationships require continuous learning and adaptation.Adversity can lead to personal growth and a deeper understanding of purpose.Perspective is key in navigating life's challenges and successes.Collaboration is essential for sustainable business growth.Startups require a balance of innovation and ethical practices. Summary In this episode, Mitch Beinhaker interviews Jackson Calame, who shares his journey from a challenging academic background to becoming a successful entrepreneur focused on bridging economic gaps between North and South America. Jackson discusses the importance of integrity in business, the lessons learned from his humanitarian mission, and the value of collaboration over competition. He emphasizes the role of adversity in personal growth and the need for a shift in perspective to navigate life's challenges. Jackson also shares insights from his experiences with startups and the importance of providing ethical and sustainable business practices. Titles From Humanitarian to Entrepreneur: Jackson Calame's JourneyBridging Economies: The Vision of Jackson Calame Sound bites "I had a 0.37 GPA.""I was thrust into business.""Integrity is key in business." Chapters 00:00 Introduction to Jackson's Journey02:50 The Call to Humanitarian Work05:57 From Academic Struggles to Business Ventures08:52 Sales and Networking: Lessons Learned11:56 The Impact of Missionary Work on Business Skills14:51 Navigating Personal Relationships and Growth17:53 The Importance of Adversity in Shaping Character20:35 Finding Purpose Through Helping Others23:44 Reflections on Resilience and Perspective25:03 Navigating Life's Challenges26:07 Making a Dent in the Universe27:33 The Journey to Self-Acceptance29:03 The Power of Small Changes30:36 The Myth of the One Thing32:34 Collaboration Over Competition37:34 Startup Experiences and Lessons Learned43:22 Building a Visionary Business51:04 The Abundance Mindset

Keywordscoaching, personal growth, sales success, midlife crisis, leadership, self-care, entrepreneurship, overcoming adversity, mental health, work-life balance Takeaways Mark's journey from homelessness to success is inspiring. Overcoming addiction was a pivotal moment in Mark's life. Sales success came from building relationships, not just cold calling. Midlife crises can lead to significant personal growth. Running a marathon became a transformative experience for Mark. Self-care is essential for effective leadership. Modern work culture often prioritizes work over personal well-being. Entrepreneurs should ensure their efforts align with their true desires. Mark emphasizes the importance of mentorship and coaching. Success should not come at the cost of personal relationships. Summary In this episode, Mitch Beinhaker interviews Mark J. Silverman, who shares his remarkable journey from homelessness and addiction to becoming a successful sales executive and coach. Mark discusses the pivotal moments in his life, including overcoming adversity, the importance of self-care, and the challenges of modern work culture. He emphasizes the significance of mentorship and aligning one's efforts with true desires, offering valuable insights for entrepreneurs and business owners. Titles From Homeless to Millionaire: Mark's Inspiring Journey The Power of Overcoming Adversity in Business Sound bites "Mark's journey from homelessness to success is inspiring.""Overcoming addiction was a pivotal moment in my life.""Self-care is essential for effective leadership." Chapters00:00 Introduction and Background01:06 Overcoming Addiction and Homelessness04:58 Transitioning to Sales and Success12:20 The Rise in Career and Personal Life15:43 Midlife Crisis and Self-Discovery17:56 Running the Marathon and Career Revival21:27 Becoming a Coach and Understanding Motivations21:28 The Importance of Life Experience23:52 Shifting Perspectives on Success27:34 Managing Stress and Allostatic Load31:21 Leadership and Emotional Intelligence34:23 Navigating the Changing Work Environment37:26 Setting Boundaries and Self-Worth40:40 The Role of Reflection in Success44:25 Building Meaningful Relationships47:36 Advice for Entrepreneurs"

Keywords: business development, entrepreneurship, leadership, tax planning, financial growth, relationship management, service-based businesses, strategic planning, client success, business transformation Summary: In this engaging conversation, Michael Walsh shares his extensive experience in business development, transitioning from tax planning to empowering businesses to grow sustainably. He emphasizes the importance of relationships, delegation, and creating an intelligent ecosystem within organizations. Michael discusses the complexities of managing growing teams and the need for strategic planning to navigate these challenges. He also highlights the significance of finding the right people and fostering a culture that values contributions, ultimately leading to greater success and impact. Takeaways: Michael has run his firm for over 30 years. He transitioned from tax planning to business development. Delegation is key to business growth and efficiency. Combining commerce and economics provides a powerful perspective. Business growth changes management dynamics significantly. Relationships are crucial for business success. The power dynamics in business have shifted to knowledge workers. Creating an intelligent ecosystem is essential for growth. Complexity increases with team size, requiring effective management. Finding the right people is critical for business success. Titles Unlocking Business Growth: Insights from Michael Walsh The Power of Relationships in Business Development Sound bites "You can only save somebody so much tax." "Every business absolutely needs structure." "It's not about the money, it's about freedom." Chapters 00:00 Introduction and Background 03:59 Transitioning to Business Development 09:13 Starting His Own Business 12:45 The Evolution of Business as It Grows 16:38 Empowering Employees for Success 19:57 Shifting Power Dynamics in the Workplace 24:26 The Complexity of Growing Teams and Relationships 28:49 The Value of Top Talent in Service-Based Industries 30:47 Growing Businesses: Balancing Quality and Demand 33:38 Strategic Planning for Impact and Growth 36:57 Exploring Business Growth in the UK 39:18 Transforming a Small Business 40:44 Understanding Business Growth Challenges 42:33 Identifying Danger Zones in Business 43:27 Framework for Sustainable Business Growth 45:05 Defining the Ideal Client Profile 47:02 The Importance of Freedom in Entrepreneurship 49:22 Building a Powerful Business Ecosystem 52:13 The Power of People in Business 55:03 Engaging with Clients and Resources

Keywords: inventions, entrepreneurship, marketing, networking, product development, QVC, intellectual property, business success, female entrepreneurs, creativity Summary: In this engaging conversation, Mitch Beinhaker interviews Lisa Ascolese, an accidental inventor and entrepreneur, who shares her journey from childhood creativity to successful product development. Lisa discusses her early inventions, the challenges of marketing, and the importance of networking and persistence in entrepreneurship. She emphasizes the need for commitment, the role of effective marketing, and the significance of teamwork in achieving business success. The conversation also touches on the importance of intellectual property protection and the mindset required to navigate the entrepreneurial landscape. Takeaways Lisa Ascolese's journey as an accidental inventor began in childhood. Networking is crucial for success in entrepreneurship. Persistence and follow-up are key to building relationships. Understanding the market is essential before launching a product. You must be committed and passionate about your product. Marketing is a vital component of product success. Utilizing technology can enhance marketing efforts. Teamwork allows for greater freedom and productivity. Visualizing goals can help in achieving them. Overcoming negative feedback is essential for growth. Titles The Accidental Inventor: Lisa Ascolese's Journey From Ideas to Inventions: The Entrepreneurial Path   Sound bites "You're born an inventor." "Follow up is crucial." "You have to be all in."   Chapters 00:00 Introduction to Inventions and Entrepreneurship 01:15 Lisa's Journey as an Accidental Inventor 03:08 The Bosom Buddy and Early Marketing Efforts 06:32 From Prototypes to QVC: The Bun Tie 09:31 Navigating QVC: The Wrap-in-Store Organizer 11:00 The Reality of Product Development Risks 12:20 The Importance of Networking and Connections 15:43 Evaluating Commitment in Entrepreneurs 19:32 The Role of Marketing in Product Success 22:13 Leveraging Technology for Marketing 25:29 The Power of Teamwork in Business 28:30 Creating a Lifestyle of Freedom 30:37 Teaching Entrepreneurship: Lisa's Impact 34:49 The Importance of Persistence and Connection 36:32 The Secret to Success: Openness and Networking 41:53 The Canvas Exercise: Visualizing Goals 44:08 Overcoming Doubts and Negative Feedback 48:42 Intellectual Property: Protecting Your Ideas

Keywords: disability, business, freelance writing, health challenges, entrepreneurship, personal growth, autoimmune conditions, writing career, self-employment, community support, entrepreneurship, disability, delegation, scheduling, business success, coaching, service-based business, profit psychology, value, nonprofit Summary: In this conversation, Maria Chapman shares her transformative journey from being a teacher to a freelance writer after facing significant health challenges. Diagnosed with CIDP and myasthenia gravis, she navigated the complexities of disability while building a writing career. Maria emphasizes the importance of valuing one's skills, seeking community support, and the necessity of collaboration in entrepreneurship. Her story highlights resilience, adaptability, and the power of pursuing one's passion despite obstacles. In this conversation, Maria Chapman and Mitch Beinhaker discuss the journey of entrepreneurship, particularly focusing on the challenges and strategies for disabled entrepreneurs. They emphasize the importance of finding one's unique strengths, the necessity of delegation, and the significance of scheduling life around priorities. They also explore the dynamics of service-based businesses, the psychology of profit, and the value of recognizing one's worth in the business landscape. The discussion highlights the role of nonprofits in supporting disabled individuals in their entrepreneurial endeavors and the life lessons learned through the entrepreneurial process. Takeaways Maria Chapman shares her journey from teaching to freelance writing. She faced significant health challenges that led to her diagnosis of CIDP and myasthenia gravis. Transitioning to freelance writing allowed her to adapt to her new circumstances. Maria emphasizes the importance of valuing one's skills and charging appropriately for services. She highlights the role of community and support in her entrepreneurial journey. Freelance writing provided a flexible work environment for her health needs. Maria's first writing job was for a parenting blog, which helped her gain confidence. She learned SEO and other skills to enhance her writing business. Collaboration with others has been crucial for her success as a writer. Maria encourages others to seek help and not try to do everything alone. Find your genius and leverage it in business. Delegation is crucial for success, especially for those with disabilities. Scheduling priorities can lead to better work-life balance. Service-based businesses are often more manageable for disabled entrepreneurs. Understanding the psychology of money can motivate better business decisions. It's important to take profits from your business, not just reinvest everything. Valuing your work is essential for sustainable business growth. Nonprofits can play a vital role in supporting disabled entrepreneurs. Life lessons from entrepreneurship can apply to personal growth. Good conversations can lead to valuable insights and connections. Titles From Teacher to Writer: Maria Chapman's Journey Overcoming Health Challenges in Business Sound Bites "I'm a paranoid attorney." "Find your genius." "Money is psychological." Chapters 00:00 Introduction and Background 01:32 Health Challenges and Diagnosis 06:47 Transitioning to Freelance Writing 12:36 Building a Writing Business 17:06 First Clients and Growth 21:30 Learning and Collaboration 27:52 The Importance of Community and Support 30:03 Finding Your Genius 31:22 The Importance of Delegation 32:27 Scheduling for Success 39:18 Supporting Disabled Entrepreneurs 48:05 Service-Based Business Strategies 49:35 The Psychology of Profit 54:16 Valuing Your Work 56:24 Life Lessons from Entrepreneurship

Keywords: art, artist, business, marketing, wildlife, painting, galleries, entrepreneurship, creativity, mentorship. Summary: In this episode, host Mitch Beinhaker interviews wildlife artist and entrepreneur James Corwin, who shares his journey from being a high school painter to running a successful art business. Influenced by his parents’ entrepreneurial mindset, James learned early on that talent alone isn’t enough, marketing, strategy, and self-discipline are just as vital to success. He opens up about his creative process, capturing emotion and detail in wildlife art, and how self-teaching helped him refine his craft. The conversation also explores the realities of pricing, gallery representation, and building meaningful connections with collectors. James reflects on the balance between creativity and business, emphasizing the importance of staying authentic while growing as an artist. He discusses how he transitioned from pursuing galleries to being sought out by them, proving the power of brand-building and audience trust. Beyond his own success, James is passionate about mentoring emerging artists and creating opportunities for community engagement through workshops and studio spaces. His story offers valuable insights for anyone looking to turn their passion for art into a thriving, sustainable career. Takeaways James started his artistic journey in high school, influenced by his parents' entrepreneurial spirit. He emphasizes the importance of marketing in the art business. James learned more about art through self-teaching and practice than formal education. He creates limited edition prints to maintain value and scarcity. The creative process involves capturing detail and emotion in wildlife paintings. James has transitioned from seeking gallery representation to being approached by galleries. He mentors young artists and supports their growth in the art community. Future plans include establishing a studio for workshops and community engagement. James believes in building a brand and connecting with his audience. He stresses the importance of taking risks and learning from experiences.   Titles From Hobby to Wildlife Art: James Corwin’s Journey The Business of Creativity: Inside James Corwin’s Art Career Building an Art Brand: James Corwin on Creativity and Entrepreneurship Sound bites "I love capturing detail." "It's an emotional experience." "Stay true to yourself." Chapters 00:00 Introduction to the Artist 01:22 James Corwin's Artistic Journey 03:36 Education and Self-Teaching in Art 05:03 Transitioning to Full-Time Artist 07:33 Business Strategies for Artists 12:22 Marketing and Selling Art 20:11 Gallery Representation and Business Growth 24:00 Scaling the Art Business 25:28 Inventory Management and Sales Strategies 26:34 Pricing and Licensing in the Art World 28:07 Customer Service and Building Loyalty 29:37 Gallery Relationships and Agreements 30:57 Curating a Gallery Experience 32:25 Mentoring Young Artists 34:32 Building a Brand as an Artist 37:25 Future Plans and Growth Strategies 41:12 Marketing and Connecting with Audiences

Keywords: real estate, entrepreneurship, business growth, coaching, market trends, hiring, company culture, financial management, mentorship, vertical expansion Summary: In this conversation, Betsy Pepine shares her journey from the pharmaceutical industry to becoming a successful real estate entrepreneur. She discusses her transition into real estate, the challenges of building a brokerage, and the importance of mentorship and strategic planning. Betsy emphasizes the significance of core values in hiring and managing talent, as well as the need for financial awareness in business. She also touches on market trends in Florida and offers advice for aspiring entrepreneurs. Beyond her entrepreneurial story, Betsy dives into the power of mindset and personal growth, explaining how coaching and continuous learning have shaped her leadership journey. She talks about the importance of surrounding yourself with the right people, mentors, team members, and peers, who align with your vision and values. Betsy also highlights the role of vertical expansion in creating additional revenue streams, the benefits of embracing technology and AI to improve efficiency, and how delegation can empower business scalability. She shares practical wisdom on financial discipline, living debt-free, and building a company culture rooted in trust and accountability. Betsy also reflects on generational shifts in home ownership, community engagement, and what the future holds for the real estate industry. Her story serves as an inspiring reminder that success comes from staying adaptable, purpose-driven, and people-focused, no matter where your entrepreneurial journey begins. Takeaways: Get a mentor, if not a coach. Having a plan is crucial for success. Core values guide hiring and company culture. Financial management is key to sustainability. Vertical expansion can enhance service offerings. Hiring the right talent is essential for growth. Embrace technology and AI in business operations. Recognize the importance of community impact. Understand market trends to adapt strategies. Continuous learning and adaptation are vital for success. Titles: From Pharma to Real Estate: Betsy Pepine's Journey Building a Real Estate Empire: Insights from Betsy Pepine Sound bites: "I feel like I came full circle." "I love the book, Who Not How?" "Get a mentor, if not a coach." Chapters: 00:00 Introduction and Background 01:10 Transitioning to Real Estate 05:45 Building a Brokerage 09:06 Vertical Expansion in Real Estate 12:50 Establishing a Real Estate School 15:08 Creating Impact through Nonprofit Work 17:17 Hiring and Managing Talent 21:14 Challenges in Growth and Structure 25:28 The Power of Delegation 27:45 Coaching and Continuous Learning 29:42 Marketing Strategies in Real Estate 32:00 Financial Acumen and Debt-Free Living 33:57 Breaking Boxes: A New Perspective 36:26 Future Aspirations and Collaboration 38:57 Current Trends in the Housing Market 41:52 Generational Shifts in Home Ownership 43:53 Advice for New Entrepreneurs

Keywords: entrepreneurship, education, mentorship, customer service, business lessons, faith, science, COVID-19, compassion, organization, time management, organization, business planning, marketing strategies, partnerships, customer relationships, employee empowerment, pricing strategies, mentorship Summary: In this engaging conversation, Mitch Beinhaker and Bryan Wetzel explore a wide range of topics, from Bryan's unique career journey in the fields of photography, production, and entrepreneurship, to his insights on the education system and the importance of mentorship. They discuss the challenges faced during the COVID-19 pandemic, the significance of compassion in customer service, and the value of organization through lists. Bryan shares his experiences and lessons learned, emphasizing the need for understanding and support in both business and personal interactions. In this conversation, Mitch Beinhaker and Bryan Wetzel discuss various aspects of running a successful business, emphasizing the importance of effective time management, organization, and planning. They explore the necessity of having a solid business plan, the balance between passion and practicality in business decisions, and the significance of marketing strategies. The discussion also covers the dynamics of partnerships, customer relationships, employee empowerment, and the importance of valuing one's business and setting appropriate pricing strategies. Finally, they highlight the role of mentorship in guiding business development and success. Takeaways Mitch emphasizes the importance of supporting the show. Bryan shares his journey from Georgia to New York and back. He discusses his experience with 3D technology and its challenges. Bryan highlights the alarming issues in the education system. He talks about his books and the insights gained from interviews. Bryan reflects on the importance of mentorship in business. He shares lessons learned from customer service experiences. Bryan discusses the impact of COVID-19 on his businesses. He emphasizes the need for compassion in customer interactions. Bryan advocates for the use of lists to stay organized. Using technology can save significant time in scheduling. Organization reduces anxiety and increases efficiency. A solid business plan is essential for success. Passion for a business should not cloud judgment. Marketing is crucial for attracting customers. Understanding partnership dynamics is key to success. Customer service can make or break a business. Empowering employees leads to better outcomes. Pricing strategies must reflect the value of the service. Mentorship can provide valuable guidance in business.  Titles From 3D Technology to Entrepreneurship: Bryan's Journey Navigating the Education System: Insights from Bryan Wetzel Sound Bites "People can be complicated." "You got to use the system." "You need a manager." Chapters 00:00 Introduction and Background 02:57 Journey into Production and Entrepreneurship 06:02 Exploring Education and Writing Books 08:55 The Importance of Mentorship 12:08 Customer Relations and Business Ethics 14:59 Navigating Challenges in Business 17:55 Compassion in Customer Service 24:26 The Importance of Mentorship in Business 26:52 Overcoming Fear and Asking for Help 28:05 The Role of Organization in Business Success 31:49 The Power of Lists and Planning 38:48 The Necessity of a Business Plan 41:45 Balancing Passion and Pragmatism in Business 42:57 Breaking Up with Your Business 44:45 Marketing Strategies for Survival 45:54 The Importance of Partnerships 47:58 Navigating Business Relationships 50:36 Customer Service and Reputation Management 52:40 Empowering Employees and Avoiding Burnout 54:28 Valuing Your Business and Pricing Strategies 58:35 The Role of Mentorship in Business Success  

Keywords: Digital marketing, lead generation, follow-up, automation, content marketing, small business, SEO, customer relationships, marketing strategies, online presence Summary: In this conversation, Mitch Beinhaker interviews Jon Weberg, a digital marketing consultant, about the evolving landscape of digital marketing. Jon shares his personal journey into the field, emphasizing the importance of lead generation, follow-up, and building relationships with customers. He discusses common mistakes businesses make in their marketing strategies and the necessity of automation and authenticity in communication. The conversation also touches on the significance of video content and the need for businesses to adapt to changing market dynamics. Takeaways Jon Weberg's journey into digital marketing began with his father's transition from offline to online business. The importance of personal touch in lead generation and customer relationships. Follow-up is crucial for converting leads into customers. Businesses often overlook the significance of nurturing their email lists. Automation can streamline marketing efforts and improve efficiency. Referral marketing is one of the most effective ways to generate leads. Content should be authentic and resonate with the audience's emotions. Video content is becoming increasingly important in digital marketing. Branding should reflect the personality of the business owner. Staying updated with marketing trends is essential for business success. Titles Unlocking Digital Marketing Success with Jon Weberg The Journey of a Digital Marketing Consultant Sound Bites "A personal touch is needed." "Follow-up is the biggest thing." "You can automate almost all of it." Chapters 00:00 Introduction to Digital Marketing and Background 03:00 The Evolution of Digital Marketing and Personal Experiences 05:56 The Importance of Personal Touch in Marketing 09:02 Sales Techniques and Communication Skills 12:01 Understanding Industries and Marketing Strategies 14:55 The Role of AI in Marketing and Content Creation 18:05 Follow-Up Strategies and Customer Retention 20:53 Building Relationships and Automation in Marketing 23:40 Lead Generation and Affiliate Marketing Strategies 29:18 The Importance of Automation for Small Businesses 32:40 Maximizing CRM Efficiency 36:32 Creating Authentic Content That Connects 40:07 Finding Your Authentic Voice 44:41 Branding: Matching Your Personality 48:36 The Power of Video and Personal Connection 52:19 Navigating Marketing Challenges 56:44 Final Thoughts on Business Growth

Keywords: photography, business model, creative industry, entrepreneurship, acting, career transition, startup, customer experience, emotional impact, leadership, business risks, insurance, customer acquisition, growth strategies, exit strategies, technology, operational efficiency, photographer onboarding, pricing models, entrepreneurship  Summary: In this episode, Mitch Beinhaker interviews Jennifer Tsay, the founder of Shoott, a platform that connects photographers with clients while handling the business side of photography. Jennifer shares her journey from a corporate background in investment banking to pursuing her passion for acting and eventually starting Shoott. The conversation explores the challenges and solutions in running a creative business, the emotional impact of photography, and the importance of focusing on one's strengths as a business owner. Jennifer emphasizes the need for a supportive structure for artists to thrive and discusses the future aspirations for Shoott. In this conversation, Jennifer Tsay discusses the complexities of running a photography business, including risk management, customer acquisition, and the importance of accountability. She shares insights on navigating challenges such as insurance, photographer onboarding, and maintaining quality control. The discussion also covers pricing models, profitability, and the significance of technology in streamlining operations. Jennifer emphasizes the importance of staying proactive and learning through action, offering valuable advice for aspiring entrepreneurs. Takeaways Jennifer Tsay transitioned from investment banking to acting and then to entrepreneurship. Shoott was created to bridge the gap between business and art for photographers. The platform allows photographers to focus solely on their craft while Shoott handles the business aspects. Jennifer emphasizes the importance of minimizing extra work for photographers to enhance their creative process. The emotional impact of photography requires a sensitive approach to customer service. Jennifer's operational skills helped her navigate the complexities of running a startup. The business model of Shoott could potentially be applied to other creative industries. Challenges in the business often lead to innovative solutions and team collaboration. Jennifer's journey highlights the importance of recognizing one's strengths in business. The future of Shoott includes expanding its services and exploring new opportunities. We had to eat that cost to maintain customer trust. Risk management is a crucial part of running a business. Accountability is key in customer service. The success of photographers directly impacts our success. Everything in business is figured outable with action. Staying in action helps you learn and grow. Having a single source of truth is essential for organization. It's free to book, but clients must respect the system. Only a small percentage of photographers are accepted onto the platform. Clients must be held accountable for their actions. Titles Navigating Business Risks in Photography Growth Strategies for Photographers Sound Bites "We do love what we do." "It's really personal." "You can't just mistreat it." Chapters 00:00 Introduction and Background 00:59 Career Journey: From Investment Banking to Acting 05:06 Transitioning to the Startup World 05:47 The Birth of Shoott: A New Business Model 09:51 How Shoott Works: Simplifying Photography for Artists 12:01 Exploring Other Creative Industries 14:23 The Importance of Focusing on Core Skills 19:13 From Idea to Execution: The Journey of a CEO 25:29 Navigating Challenges: Lessons from the Field 33:30 Growth and Adaptation: Strategies for Success 36:25 Future Prospects: Open to Opportunities 37:56 Navigating Technology and Audience Demand 39:55 Onboarding Photographers: A Rigorous Process 43:13 Understanding the Pricing and Profit Model 45:34 The Photographer's Experience and Value Proposition 50:43 Advice

Keywords:marketing, consulting, entrepreneurship, lead management, business growth, automation, customer retention, digital marketing, home services, delegation, business growth, marketing strategies, lead nurturing, customer engagement, SEO, AI in business, service contracts, mobile optimization, review management, content creation Summary: In this episode, Mitch Beinhaker interviews Phil Risher, a marketing consultant specializing in home services. Phil shares his journey from working at Enterprise Rent-A-Car to becoming a successful entrepreneur and consultant. He discusses the importance of niche marketing, lead management, and the role of automation in business growth. Phil emphasizes the need for effective delegation and the significance of maintaining relationships with customers to ensure long-term success. The conversation also highlights the importance of data-driven decision-making in marketing strategies. In this conversation, Phil Risher shares insights on how small businesses can effectively track their marketing efforts, nurture leads, and optimize their online presence. He discusses the importance of follow-up processes, mobile optimization, and building a review culture. Risher emphasizes the shift towards AI in SEO and content creation, providing practical strategies for leveraging technology to enhance business efficiency and growth. Takeaways Phil's journey from corporate to consulting showcases the importance of niche marketing. Effective delegation is crucial for business growth and efficiency. Lead management is often overlooked but essential for success. Building relationships with customers leads to lifetime value. Automation can streamline marketing efforts and improve customer engagement. Data-driven decisions are key to understanding marketing effectiveness. Many entrepreneurs struggle with managing their time and tasks effectively. Consultants can provide the expertise needed to grow a business. Understanding customer acquisition costs is vital for sustainable growth. Maintaining communication with leads can turn potential clients into customers. Small businesses can track marketing efforts without being large corporations. Implementing a follow-up process can significantly increase close rates. Nurturing leads through consistent communication is crucial for business growth. Mobile optimization is essential as a significant portion of traffic comes from mobile devices. Service contracts should be sold at the right time to maximize effectiveness. Building a culture of reviews can enhance a business's reputation and visibility. AI is transforming SEO and content creation, making unique content essential. Utilizing customer interactions can generate valuable content for marketing. Automation can streamline processes, but personal touch remains important. Regular newsletters can keep customers engaged and informed.    Titles From Corporate to Consulting: Phil Risher's Journey The Power of Niche Marketing in Business   Sound Bites "Most people skip this step." "You have to stay top of mind." "You should get 10 leads."   Chapters   00:00 Introduction and Show Overview 01:22 Phil's Journey into Marketing and Consulting 04:08 Transitioning to Full-Time Blogging and Consulting 06:00 The Accidental Entrepreneur and Flash Consulting 10:09 The Importance of Delegation in Business 12:29 Building a Sustainable Business Model 15:14 Lead Management and Customer Retention Strategies 19:18 The Role of Automation in Marketing 24:15 Data-Driven Marketing Decisions 27:31 Manual Tracking and Simple Solutions 28:54 Success Stories: Transforming Businesses 32:05 The Importance of Follow-Up and Nurturing Leads 36:07 Optimizing Websites for Mobile Users 39:15 Service Contracts: Timing and Strategy 41:10 Building a Review Culture 43:21 The Shift to AI in SEO and Content Creation 49:11 Leveraging AI for Business Efficiency  

Keywords:  entrepreneurship, mentorship, business growth, private equity, leadership, culture, telecommunications, consulting, listening skills, overcoming fear Summary:  In this episode, Jim Tracy shares his journey from being a pilot to becoming a successful entrepreneur and author. He discusses the challenges he faced while building Legacy Telecommunications, the importance of creating a culture of excellence, and the role of mentorship in business success. Jim emphasizes the need for transparency and generous listening in leadership, and he shares insights on overcoming fear and embracing challenges. He also highlights the significance of crafting a business model that is saleable and the value of mentorship in shaping future leaders. Takeaways Jim Tracy transitioned from a pilot to a successful entrepreneur. He built Legacy Telecommunications with his son, focusing on safety and quality. Creating a culture of excellence is crucial for business success. Transparency fosters credibility and builds trust with employees and clients. Generous listening is a key skill for effective leadership. Overcoming fear can lead to personal and professional growth. Mentorship plays a vital role in developing future leaders. Setting high expectations for employees can drive performance. A business should be crafted to be saleable from the start. The importance of networking and building relationships in business. Titles From Pilot to Entrepreneur: Jim Tracy's Journey Building a Telecommunications Empire with Family Sound Bites "You don't know what you don't know." "Transparency fosters credibility." "If you're scared of something, dive into it." Chapters 00:00 Introduction to Jim Tracy 01:24 Jim's Journey from Pilot to Entrepreneur 03:47 Building Legacy Telecommunications 06:20 Challenges in Business Management 10:26 Creating a Culture of Excellence 13:16 Navigating Private Equity and Business Growth 18:03 Transitioning to Consulting and Coaching 21:23 The Importance of Culture in Business 24:43 Evaluating Partnerships and Business Relationships 25:05 Mergers and Acquisitions: The Art of Turnarounds 29:09 The Importance of Mentorship in Business 34:02 Generous Listening: A Key to Success 41:21 Transforming Perspectives: The Impact of Helping Others 45:32 Connecting with Influencers: Building Relationships for Growth

 Keywords:  real estate, roller skating, personal growth, mindset, community building, authenticity, women's rights, entrepreneurship, overcoming challenges, self-discovery Summary:  In this episode, host Mitch Beinhaker interviews Connie, a unique realtor known as the 'Real Eskater.' Connie shares her journey from a corporate career to becoming a full-time realtor and roller skating enthusiast. She discusses the importance of authenticity in real estate, the challenges of identity and purpose, and the impact of societal changes on women's rights. Connie emphasizes the significance of community building through social media and her new initiative, Skate Mates, aimed at fostering connections through roller skating. The conversation delves into mindset, overcoming challenges, and the power of vulnerability in personal growth.  Takeaways Connie's journey from corporate life to real estate was driven by a desire for authenticity. The importance of sharing personal struggles to connect with others. Mindset plays a crucial role in overcoming life's challenges. It's essential to find one's identity beyond societal expectations. Community building can be achieved through social media and shared experiences. Skate Mates is a new initiative to bring people together through roller skating. Personal growth often involves confronting fears and taking risks. Therapy and self-discovery are vital for personal transformation. Life's challenges are not linear; growth comes in waves. It's never too late to change your life and pursue your dreams. Titles The Real Eskater: A Journey of Transformation From Corporate to Community: Connie's Story Sound Bites "You have to start to be great." "Life is hard, but you have to try." "You just bought yourself three months." Chapters 00:00 Introduction and Guest Introduction 01:33 Connie's Journey into Real Estate and Skating 03:41 Authenticity in Real Estate and Life 06:31 Finding Purpose Beyond Societal Expectations 09:52 The Evolution of Women's Rights and Identity 12:23 Building a Community and Sharing Transformation 14:41 Skate Mates: A New Community Initiative 17:03 Mindset and Overcoming Challenges 20:47 The Power of Affirmations and Belief 21:17 The Power of Positive Language 22:02 Embracing Vulnerability and Overcoming Fear 23:29 The Importance of Protective Gear in Sports 24:54 Rediscovering Joy Through Roller Skating 26:16 Coping with Pregnancy and Isolation During COVID 29:06 Turning Point: From Alcohol Dependency to Clarity 31:34 Finding Identity Beyond Alcohol 32:56 Rock Bottom and the Path to Recovery 35:47 The Journey of the Realist Skater 39:22 A Leap of Faith: Choosing Entrepreneurship 41:30 The Journey of Authenticity 44:49 Breaking the Illusion of Perfection 48:43 The Importance of Professional Support 51:01 Taking Risks and Making Changes 55:02 Navigating the Non-Linear Path to Success 01:01:05 It's Never Too Late to Change Your Life  

 Keywords:  entrepreneurship, moving company, stretch ceilings, Demetrius, business journey, immigrant success, Russian background, home improvement, interior design, business challenges, Stretch ceilings, interior design, business growth, marketing strategies, personal development Summary:  In this conversation, host Mitch Beinhaker interviews Demetrius, a Russian immigrant and entrepreneur, who shares his journey from a challenging upbringing in Russia to establishing successful businesses in the United States. Demetrius discusses his experiences in the moving industry and his new venture into stretch ceilings, a unique home improvement solution. He emphasizes the importance of mindset, communication, and the challenges of entrepreneurship, while also highlighting the aesthetic and functional benefits of stretch ceilings. In this conversation, Dmitry discusses his innovative stretch ceiling business, showcasing its unique features and benefits. He shares insights into his marketing strategies, target audience, and future plans for growth. Dmitry also reflects on personal development and aspirations beyond his current business ventures. Takeaways Demetrius faced a challenging upbringing in Russia, raised by a single mother. He transitioned to the U.S. at 21 with a degree in electric engineering. Starting as a mover, he found his passion in the moving industry. Entrepreneurship was a childhood dream for Demetrius. Mindset and communication are crucial for business success. Miscommunication can lead to significant issues in business operations. Demetrius initially struggled with English despite passing exams in Russia. Stretch ceilings are a unique and high-end home improvement option. Demetrius aims to educate the market about stretch ceilings. His journey reflects the immigrant experience and entrepreneurial spirit. Stretch ceilings can transform a space dramatically. The installation process requires careful planning and measurement. Marketing to interior designers is crucial for business growth. Dmitry is exploring Facebook ads to reach potential clients. Personal growth is essential for business success. Stretch ceilings are durable and can withstand various conditions. Dmitry aims to educate designers about the benefits of stretch ceilings. The business has potential for franchising in the future. Dmitry is passionate about holistic practices and personal well-being. Networking with industry professionals can lead to new opportunities. Titles From Russia to Entrepreneurship: Demetrius's Journey Building a Business: The Mindful Moving Story Stretch Ceilings: A New Trend in Home Design Overcoming Challenges: Demetrius's Entrepreneurial Path The Art of Moving: Insights from Demetrius Sound Bites "I was raised by my mother." "I had a degree in electric engineering." "You need to change the mindset." "You need to communicate real well." "It's very easy to drop the ball here." "I couldn't speak anything." "English is a very simple language to learn." "It just makes your energy better." "You could put the..." "You definitely have a future here." Chapters 00:00 Introduction to Demetrius and His Journey 02:18 Growing Up in Russia: Challenges and Aspirations 05:47 Transitioning to the U.S. and Starting a Career 10:06 The Journey of Entrepreneurship: Starting Mindful Moving 14:10 Expanding Horizons: The Stretch Ceiling Business 23:31 Understanding Stretch Ceilings: Technology and Aesthetics 30:46 Introduction to Stretch Ceilings 39:03 Future Plans for the Business 42:05 Marketing Strategies and Target Audience 46:35 Personal Growth and Future Aspirations

 Keywords:  franchising, business ownership, franchisee success, home services, franchise opportunities, business challenges, franchise mistakes, entrepreneurship, franchise consulting, business growth, franchising, business challenges, specialization, unique opportunities, franchise evaluation, support, success, future of franchising Summary:  In this conversation, Jon Ostenson discusses his journey in franchising, the benefits of becoming a franchisee, and the various opportunities available in the franchise world. He emphasizes the importance of following the franchise system, the challenges faced by new business owners, and the growing trend of home services and non-traditional businesses. Jon also shares insights on common mistakes made by franchisees and the keys to success in this industry. In this conversation, Jon Ostenson  shares his journey through the challenges of running a service business and the lessons learned that led him to appreciate the franchise model. He discusses the importance of specialization in franchising, unique opportunities in the market, and key considerations for evaluating franchise options. The conversation also touches on the future of franchising and the support available for those looking to enter the industry. Takeaways Franchising offers a structured path to business ownership. Not all franchises provide equal support; research is essential. Success rates for franchises are generally higher than independent businesses. Franchising allows for a community of support among franchisees. Many successful franchisees come from diverse backgrounds. Home services are a growing sector in franchising. Non-sexy businesses can provide stable cash flow. Franchisees should be prepared for active involvement in their business. Understanding the local market is crucial for success. Many potential business owners hesitate to take the leap into entrepreneurship. Jon learned the hard way about the importance of a proven business model. Specialization can lead to better service and success in franchising. Franchising offers a more structured path to business ownership. It's crucial to evaluate the support and history of a franchise before investing. Networking and validation calls with existing franchisees are essential. Franchising can be a lucrative exit strategy for business owners. Understanding funding options is key to starting a franchise. The franchise model allows for quicker scaling using other people's investments. Franchising can be a good fit for various industries beyond food. The right leadership and culture are vital for franchise success. Titles Unlocking the Secrets of Franchising The Franchise Advantage: Why It Works Navigating the Franchise Landscape Home Services: The New Frontier in Franchising From Corporate to Franchise: A Journey Sound Bites "Franchising is a great way to go." "Not every franchise is created equal." "You need to be willing to follow the system." "You have to have your finger on the pulse." "Non-sexy is the new sexy." "You need a little bit of cushion." "We became too custom for every client." "Good lesson for everybody." "I'm a huge believer in specialization." "It's entirely free to work with us." Chapters 00:00 Introduction to Franchising and Background 02:58 The Benefits of Franchising 05:49 Success Rates and Challenges in Franchising 08:57 Exploring Home Services and Non-Sexy Businesses 12:04 Diverse Franchise Opportunities and Trends 15:01 Common Mistakes and Keys to Success in Franchising 17:58 The Journey of a Franchisee and Lessons Learned 26:00 Navigating Business Challenges and Lessons Learned 29:59 The Importance of Specialization in Franchising 32:56 Exploring Unique Franchise Opportunities 37:04 Evaluating Franchise Options and Support 43:46 Franchising: Key Considerations for Success 50:59 The Future of Franchising and Final Thoughts

Keywords:  entrepreneurship, creative agency, outsourcing, subscription model, digital marketing, PENJI, business development, virtual teams, global workforce, marketing strategies, brand messaging, small business, communication, customer reviews, business growth, simplicity, honesty, client relationships, global business, marketing strategies, communication, leadership, accountability, growth, networking, employee empowerment, written communication, business success, resilience, discomfort Summary:  In this episode, Mitch Beinhaker interviews Jonathan, the co-founder of PENJI, a virtual agency for creatives. They discuss Jonathan's background, his journey into entrepreneurship, and the founding of PENJI. The conversation explores the challenges of hiring, the benefits of outsourcing, and the innovative subscription model that PENJI offers to creatives. Jonathan shares insights on the importance of hard work, the global reach of their services, and the strategies they use for business development. In this conversation, Johnathan discusses the significance of brand messaging for small businesses, emphasizing the need for simplicity and honesty in communication. He highlights the importance of customer reviews and how going above and beyond for clients can lead to positive feedback. The discussion also covers leveraging content for business growth and the challenges of communication in a global business environment. Johnathan stresses that mastering communication is crucial for success and that empowering employees can lead to better outcomes. In this conversation, Johnathan and Mitch explore the critical role of communication in leadership and business success. They discuss the importance of clear communication, both verbal and written, and how it can empower employees to achieve goals creatively. The conversation also touches on the necessity of accountability, learning from mistakes, and the value of networking. Additionally, they emphasize the importance of embracing discomfort as a means of personal and professional growth. Takeaways Hard work is essential for success in business. Outsourcing is crucial for modern businesses. PENJI offers a subscription model for creatives. Hiring can be a complex and challenging process. Building a strong brand message is key to attracting clients. The creative industry is evolving with digital solutions. Global teams can enhance business efficiency. Understanding client needs is vital for service delivery. Networking and relationships are important in business development. Perseverance is a key trait for entrepreneurs. Brand messaging is crucial for standing out in a competitive market. Simplicity in messaging helps customers understand your services better. Honesty and directness in communication build trust with clients. Customer reviews are vital for validating your business's quality. Going above and beyond for clients can lead to more positive reviews. Leveraging content, like podcasts, can enhance customer relationships. Understanding your business goals is essential for long-term success. Effective communication is key to managing a global business. Empowering employees can lead to better results and creativity. Mastering communication can significantly impact business success. Communication is essential for effective leadership. Employees need clear direction to succeed. Written communication helps prevent misunderstandings. Regular updates foster accountability and progress. Embracing discomfort can lead to personal growth. Networking is crucial for career advancement. Learning from mistakes is a key to success. Effective communication can improve relationships. Empowering employees leads to better results. Helping others can lead to personal fulfillment. Titles From Lawn Mowing to Business Success The Evolution of PENJI Outsourcing: The Future of Work Navigating the Creative Industry Building a Global Agency The Power of Subscription Models Sound Bites "We have

Keywords:  entrepreneurship, bookkeeping, technology, startups, financial management, small business, accounting, operational efficiency, nonprofit fundraising, restaurant marketing, bookkeeping, accounting, collections, remote work, sales strategies, franchising, financial services, technology integration, small business, cash flow Takeaways Matt Tait transitioned from law to entrepreneurship. He emphasizes the importance of operational efficiency in accounting. Technology can streamline financial processes for small businesses. Understanding the cost of time is crucial for entrepreneurs. Many business owners overlook the importance of bookkeeping. Common mistakes include doing bookkeeping themselves and not seeking help. Businesses need to focus on their core competencies. The journey from employee to owner can be complex but rewarding. Innovative tech solutions can enhance fundraising for nonprofits. Effective financial management is key to business success. It's not just bookkeeping; it's all processes involved. Many companies struggle with accounts receivable and collections. Good businesses have good processes and habits. Collections should be a dedicated time each week. Outsourcing collections can harm client relationships. Fixed monthly fees provide predictability for clients. Technology and globalization are key to scaling operations. Partnerships with fractional CFOs drive growth. Franchising can help accountants start their own firms. Understanding your numbers is crucial for business success. Summary:  In this episode, Mitch Beinhaker interviews Matt Tait, CEO of Decimal, who shares his journey from being a lawyer to becoming an entrepreneur. Matt discusses the importance of operational efficiency in accounting and how technology can streamline financial processes for small businesses. He emphasizes the need for entrepreneurs to understand the cost of their time and the common mistakes they make in financial management. The conversation also touches on innovative solutions in nonprofit fundraising and the transition from employee to owner. In this conversation, Matt Tait discusses the intricacies of bookkeeping and accounting processes, emphasizing the importance of streamlining operations for efficiency. He highlights the challenges businesses face with collections and the necessity of establishing good habits for financial management. Tait shares insights on building a remote accounting firm, the evolution of sales strategies in a digital landscape, and the upcoming franchising model for Decimal. He also addresses the complexities of managing a global workforce and the comprehensive financial services offered to small businesses. Titles From Lawyer to Entrepreneur: Matt Tait's Journey Streamlining Bookkeeping for Small Businesses Innovative Solutions in Nonprofit Fundraising The Cost of Time: Why Entrepreneurs Should Delegate Sound Bites "I'm a recovering attorney." "Every business has to pay their bills and get paid." "You shouldn't do it. It's not a good use of time." "Common mistakes include doing bookkeeping themselves." "Make it nice and easy." "Nobody wants to be in business collecting money." "We have a big team in the Philippines." "We’re going to start franchising Decimal." "You have to think through the whole life cycle." Chapters 00:00 Introduction to the Podcast and Guest 01:11 Matt Tait's Entrepreneurial Journey 04:09 Transitioning from Law to Tech Startups 06:14 Innovations in Nonprofit Fundraising Technology 09:16 Creating a Restaurant Marketing Platform 12:22 Joining Decimal and the Journey to Ownership 14:34 The Importance of Bookkeeping for Businesses 18:11 Understanding the Cost of Time in Business 21:14 Common Mistakes in Financial Management 22:12 Streamlining Bookkeeping Processes 25:30 The Importance of Collections 26:51 Building a Remote Accounting Firm 30:33 Sales Strategies in a Digital Age 34:42 Franchising the Decimal Model 36:05 Challenges of a Remote Workforce 41:29