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From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Kris Jones
59 episodes
2 days ago
Here’s a hard truth most coaches and consultants face... Your dream clients are visiting your website and quietly clicking away to competitors. It’s not because you’re not good at what you do. It’s because your story isn’t connecting. After 23 years crafting stories for brands like Nike, Kris Jones shows you how to fix that. Every Tuesday, she’s joined by marketing experts like Donald Miller (Building a StoryBrand), Shira Gill, Molly Claire, Joanna Lott, Holly Haynes, Brian Lofrumento & Elyse Archer to share simple strategies that turn your website into a client-attracting machine.
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All content for From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients is the property of Kris Jones and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Here’s a hard truth most coaches and consultants face... Your dream clients are visiting your website and quietly clicking away to competitors. It’s not because you’re not good at what you do. It’s because your story isn’t connecting. After 23 years crafting stories for brands like Nike, Kris Jones shows you how to fix that. Every Tuesday, she’s joined by marketing experts like Donald Miller (Building a StoryBrand), Shira Gill, Molly Claire, Joanna Lott, Holly Haynes, Brian Lofrumento & Elyse Archer to share simple strategies that turn your website into a client-attracting machine.
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Episodes (20/59)
From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 59 | How to Ditch Burnout & Build Freedom with Kym Tolson

👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources


What if you could run your business from anywhere in the world? Kym Tolson, The Traveling Therapist, went from burned-out clinician to living full-time in Airbnbs while running 15 income streams. In 2018, she made the leap to a fully online practice and never looked back.

In this episode, Kym shares how she built a portable practice that funds her dream lifestyle and helps other service providers do the same.


What You’ll Learn

✅ The mindset shift that made location freedom possible (hint: it happened in a hotel room in Mexico)

✅ How to find your scalable niche by listening to what clients tell you over and over

✅ The time study exercise that revealed where she was wasting hours every week


If you're a therapist, coach, or service provider craving more freedom and flexibility, this episode will show you what's possible.


Episode Highlights

0:00 Meet Kym Tolson, The Traveling Therapist 

1:45 The hotel room moment that changed everything 

3:30 Favorite destinations: Lake Tahoe, Park City & beyond 

5:15 Navigating licensing rules for online therapy 

7:00 From therapist to coach: building new income streams 

10:30 AI tools transforming private practice 

13:00 How to find your scalable niche 

16:00 Client success story: Single mom moves to Portugal 

19:30 The time study that stopped the burnout cycle


Meet Kym Tolson

Kym Tolson is a licensed therapist, digital nomad, and founder of The Traveling Therapist®. She helps clinicians escape the 9-to-5 grind by building flexible, location-independent practices—without compromising clinical ethics. Through her Clinical AI Club, podcast, and trainings, Kym teaches therapists how to integrate AI tools to streamline documentation, simplify marketing, and reclaim their time. Her mission? To help therapists run smarter, not harder—anywhere in the world.

The Traveling Therapist Quiz

Your suitcase is ready. Now let’s figure out where your laptop should open next.

https://form.jotform.com/Kym_Tolson/TravelingTherapistQuiz

Therapist Prompts for Private Practice (Clinical AI Club freebie)

A guide to using AI in your practice—includes powerful prompt ideas to save time and reduce admin stress.

https://www.subscribepage.com/run-your-practice-with-ai

https://www.thetravelingtherapist.com

https://www.clinicalaiclub.com

https://www.instagram.com/thetravelingtherapist_kym/

https://www.facebook.com/groups/onlineandtraveling

https://www.facebook.com/groups/aiprivatepractice


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳 Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources

🥰 Connect on Instagram: https://instagram.com/reddoorstory 


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify

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3 days ago
28 minutes 5 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 58 | 5 Website Traps Costing You Clients

👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources


Is your website silently pushing away the clients who need you most? You've invested in a site that looks perfectly fine, but the leads just aren't coming. It's not you. It's the invisible traps your website has fallen into.


In this episode, I'm breaking down the five website traps that quietly kill coaching and consulting businesses every single day. These aren't design flaws you can see. They're strategic mistakes that confuse visitors, break trust, and send potential clients straight to your competitors.


What you’ll learn

✅ The "bottle effect" that makes writing about your own business nearly impossible

✅ Why more pages actually hurt your credibility (and what to do instead)

✅ The testimonial mistake that turns social proof into wasted space


Your website should be your hardest-working employee, building trust and booking calls while you sleep. If it's not doing that, one of these traps is the reason.


Subscribe now and learn exactly how to turn your website into a client-converting machine.


EPISODE HIGHLIGHTS

00:00 Why Your Website Isn't Converting 

01:00 Your Website Works For or Against You 

02:30 Trap 1: The Brochure Trap 

03:45 Trap 2: The Copy Struggle Trap 

06:15 Trap 3: The Hero Trap 

08:30 Trap 4: The More Is More Trap 

11:00 Trap 5: The Weak Proof Trap 13:30 Recap and Next Steps


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳 Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources

🥰 Connect on Instagram: https://instagram.com/reddoorstory 


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify

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1 week ago
15 minutes 40 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 57 | Declutter Your Marketing and Get More Clients with Shira Gill

👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources


What if you could do less marketing and actually get more clients? In this episode, I sit down with organizing expert and bestselling author Shira Gill to explore how she's applied her minimalist philosophy to business. Spoiler: she quit posting on Instagram at 110K followers and her business didn't skip a beat.


What You'll Learn:

✅ Why your weekly newsletter might be the only marketing tool you actually need 

✅ How to turn your Instagram into a static sales page that works without constant posting 

✅ The quarterly habit that protects your creativity and clarity as a business owner


Hit subscribe and discover how to edit the noise from your marketing so your story can do the heavy lifting.


Episode Highlights

00:00 Introduction and Welcome

00:26 Meet Shira Gill: Organizing Expert

02:36 Shira's Journey to Mentorship

05:27 Core Strategies for Business and Life

09:36 The Power of Newsletters

13:44 Quitting Instagram: A Bold Move

21:05 Client Success Stories

23:47 Lightning Round and Conclusion


Meet Shira Gill

Shira Gill is a world-renowned organizing expert and the bestselling author of three books: Minimalista, Organized Living, and LifeStyled. She’s a sought-after expert for media outlets and has been featured by Good Morning America, The Wall Street Journal, TIME, People, Forbes, goop, Architectural Digest, Oprah Daily, Vogue, and The New York Times. Her popular newsletter The Life Edit has subscribers from all 50 states and 150 countries. She offers business strategy, support, and mentorship to female founders across the globe.


Website: www.shiragill.com

Books by Shira: https://www.penguinrandomhouse.com/authors/2227955/shira-gill/

IG: https://www.instagram.com/shiragill/

Substack: https://shiragill.substack.com/


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳 Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources

🥰 Connect on Instagram: https://instagram.com/reddoorstory 


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify

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2 weeks ago
26 minutes 42 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 56 | Stop Being Everywhere: Let Your Website Do the Selling with Sarah Glenn

👉 Grab my Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources


What if you didn't have to be everywhere to grow your business? 


In this conversation with Sarah Glenn on the Brand(ed) Podcast, I'm sharing why most service providers are burning out on scattered marketing when their website should be doing the heavy lifting instead.


Here’s what you’ll learn:

✅ The "solar system" strategy that lets you pick just two marketing activities you actually enjoy and forget the rest

✅ My simple email template that transforms awkward testimonial requests into proof that sells for you around the clock

✅ Two design rules that instantly elevate your website without any design skills required


Your website isn't just a digital business card. When it tells the right story, it becomes your best salesperson, attracting right-fit clients and filtering out the wrong ones while you focus on what you do best. Subscribe now and learn how to make your website the center of your business universe.


Connect with Sarah Glenn on Instagram: https://instagram.com/socialjanemedia

Sarah’s Website: https://socialjanemedia.com/

Sarah’s Podcast: https://socialjanemedia.com/podcast


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳 Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources

🥰 Connect on Instagram: https://instagram.com/reddoorstory 


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #WebsiteTips #ClientAttraction #MarketingStrategy #BusinessGrowth


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3 weeks ago
49 minutes 36 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 55 | How To Sign High Ticket Clients Consistently With Fope “Fopsy” Nkwocha

🥳 Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: https://www.reddoordesigns.com/free-resources


Ever feel like you’re doing all the things in your business but still not signing high ticket clients consistently? You’re not broken and you don’t need another strategy. You need to fix the execution gap that keeps smart service providers busy but not profitable.


In this episode, business coach Fope “Fopsy” Nkwocha breaks down the simple, repeatable habits that help coaches and service providers turn their existing offers into steady high-ticket revenue. We talk about why strategies alone never create results, what money making priorities actually look like, and why your sales calls might not be converting even if your offer is strong.


Most entrepreneurs overthink, overbuild, and overlearn. Fopsy will show you how to simplify your weekly actions, get real data, and focus on the activities that move your business forward.


What You’ll Learn

✅ Why the execution gap keeps service providers stuck even when they know what to do

✅ The five money making priorities that create consistent high ticket clients

✅ The simple questions that instantly improve your sales call conversion rate


If you’ve been busy but not booking clients, this episode will help you focus your efforts and build a business that actually grows.


Episode Highlights

00:00 Meet Fope “Fopsy” Nkwocha

01:20 Why Service Providers Get Stuck in the Execution Gap

03:45 What Money Making Priorities Actually Look Like

06:20 The Sales Call Mistakes That Hurt Your Conversions

09:10 How to Raise Your Prices and Increase Client Results

12:30 The 12 Week Plan for Consistent High Ticket Clients

15:10 Why New Strategies Distract You From Real Growth

17:40 How to Work with Fope “Fopsy” Nkwocha


Meet Fope Nkwocha

Fope Nkwocha (Fopsy) is a business coach for service providers ready to trade good months and bad months for predictable, high-ticket sales. With over a decade of marketing experience—including leading a Google Canada initiative that helped 50,000 small businesses get online—she equips her clients with the habits, systems, and focus to create revenue they can count on, week after week.

Website: https://fopsy.ca/

Subscribe to Profitable Priorities: https://fopsy.ca/newsletter


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳 Free Video & Toolkit: The Five StoryBrand Soundbites That Bring You More Clients: ⁠https://www.reddoordesigns.com/free-resources⁠🥰 Connect on Instagram: https://instagram.com/reddoorstory 


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #HighTicketClients #SalesCalls #BusinessCoaching #ServiceProviders #OnlineBusinessGrowth #LeadGeneration #ConsistentClients #ExecutionHabits #EntrepreneurMindset

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1 month ago
40 minutes 52 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 54 | StoryBrand Soundbite Strategy: The Magic Words That Sell Your Coaching on Repeat

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat: https://www.reddoordesigns.com/free-resources


Ever feel like you're over-explaining your coaching but still confusing people? You don't need more content. You need five magic soundbites that make your message unforgettable. 


Most coaches ramble through frameworks and methodologies, but billion-dollar brands like Nike use just three words. In this episode, I'm breaking down the StoryBrand PEACE Framework: five short, powerful phrases that capture attention and make people say, "Tell me more."


What You'll Learn:

✅ Why your brain remembers soundbites (not long explanations) and how to use this psychology to attract dream clients

✅ The exact 5-step PEACE framework for building soundbites that sell your coaching on repeat

✅ How to stop rambling at networking events, on discovery calls, and in your marketing and start sounding like a trusted brand


Ready to ditch the confusion? Hit subscribe and learn how to make your coaching message crystal clear in under 15 seconds.


Episode Highlights

0:00 - Introduction: The Power of Soundbites 

1:00 - The PEACE Framework Explained 

2:00 - P = Problem & E = Empathy 

3:45 - A = Answer & C = Change 

5:00 - E = End Result 6:00 - How to Use Your Soundbites Everywhere 

8:00 - Repetition: The Secret to Success 

9:00 - Recap & Book Your Call


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoorstoryLISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #CoachingBusiness #MessageClarity #PEACEFramework

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1 month ago
9 minutes 55 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 53 | How to Position Yourself as an Expert When You Doubt Yourself with Molly Claire

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Ever feel like an imposter despite years of experience? You're not alone. Master coach Molly Claire knows exactly what it's like to doubt yourself while trying to build authority in a crowded market. In this conversation, she shares how she went from scattered messaging to launching 12 coaches to international bestseller status in just six months.


What You'll Learn:

✅ Why traditional mindset work keeps coaches stuck (and what actually creates lasting transformation for your clients)

✅ The power of collaboration over doing it all alone - how one strategic project elevated an entire community of coaches

✅ Molly's holistic approach to coaching that goes beyond thoughts to include emotions, nervous system, and sustainable action


Molly didn't just help her coaches write a book. She helped them step into their authority, own their expertise, and build the confidence to show up powerfully in their businesses. If you've been hiding behind "not ready yet" or "who am I to charge premium rates," this episode will shift everything.


Ready to position yourself as the expert you already are? Listen now and discover how clear messaging and the right support can transform your business.


Episode Highlights

0:00 - Introduction: Molly Claire's Journey to Master Coach

3:12 - The Book That Changed Everything: From Idea to International Bestseller

8:45 - Why 12 Coaches Became Bestselling Authors in 6 Months

15:20 - The Four Fundamentals of Lasting Change

23:10 - Why Traditional Mindset Work Falls Short

31:05 - Building Authority When You Doubt Yourself

38:42 - The Power of Collaboration Over Going It Alone

44:15 - How to Work with Molly: Master Coach Training & Life Mastered Membership


Meet Molly Claire

Molly Claire is a Master Coach Mentor, best-selling author, top 3% podcaster, and founder of The Masterful Coach Collective where she trains Master Coaches, entrepreneurs and leaders to implement the 4 Fundamentals of Lasting Change. Molly loves mentoring others to rise to their potential and create their ideal life and business. She has trained and mentored thousands of coaches and entrepreneurs to create 6 and 7-figure businesses. Molly believes that a business built on the foundation of your values and personal priorities is the road to success. She has a passion for the work she does and is the proud mom of 3.


Molly’s Website: https://mollyclaire.com/

Molly’s Podcast: https://www.mollyclaire.com/blog

Free Training - The Secret to Coaching Clients to Create Real, Lasting Change:  https://www.mollyclaire.com/my-perfect-biz

Buy Molly’s Book: https://www.mollyclaire.com/she-rises


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoorstoryLISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #CoachAuthority #MasterCoachTraining #HolisticCoaching #ExpertPositioning #CoachConfidence

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1 month ago
42 minutes 8 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 52 | From Scattered Messaging to Client Magnet: How Story Transforms Your Website with LaChelle Wieme

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Ever feel like you're word vomiting all over potential clients when they ask what you do? You're not alone. Most coaches and consultants struggle to communicate their brilliance clearly, and it's costing them clients every single day.


In this conversation with Dr. LaChelle Wieme, I share the messaging mistakes that keep service providers stuck and the story-driven approach that transforms everything.


Here's what you'll discover:

✅ Why your website is a brochure instead of a client magnet and the one shift that changes everything

✅ The "bottle effect" that keeps you stuck (hint: you're too close to see your own genius)

✅ How to make your website your hardest-working salesperson so sales calls feel effortless


When your messaging is scattered across social media, networking events, and your website, potential clients get confused. And confused people don't buy. This episode reveals how to create one powerful story that works everywhere, attracts aligned clients, and positions you as the obvious choice.


Stop exhausting yourself trying to be everywhere. Let your story-driven website do the selling for you. Subscribe now and discover how to turn your digital brochure into a client-converting machine.


Episode Highlights

0:00 Introduction: The Messaging Problem Every Entrepreneur Faces 

6:45 The Bottle Effect: Why You Can't See Your Own Genius 

15:25 Making Your Client the Hero of Your Story 

22:15 Your Website as Your Marketing Hub 

33:45 Niching Down Without Fear of Missing Out 

44:50 Story as a Filtration Device: Clearing the Clutter 

48:30 Pick Two Marketing Channels and Forget the Rest 

55:40 Final Advice: Stop DIYing and Get Support


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


Connect with LaChelle on Instagram: https://instagram.com/lachellewieme

LaChelle’s Website:  https://iam-lifebydesign.com

LaChelle’s Podcast: https://iam-lifebydesign.com/podcast


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #WebsiteMessaging #ClientConversion

Show more...
1 month ago
41 minutes 7 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 51 | Visibility as Strategy: How to Finally Get the Recognition You Deserve with KJ Blattenbauer

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Have you ever watched someone less qualified than you get all the media attention? It's beyond frustrating when you're the real expert, but someone else is landing the press coverage and recognition you deserve. The truth is, waiting until you're "big enough" for PR is costing you clients, credibility, and opportunities right now.


In this episode, powerhouse publicist KJ Blattenbauer reveals why visibility isn't vanity, it's strategy. She breaks down exactly how small businesses and service providers can get press coverage without celebrity budgets or massive followings.


What You'll Learn:

✅ Why experts stay invisible (and the costly mistake of waiting to "be ready" for PR)

✅ The foundation work that makes or breaks your media opportunities (Hint: It starts with message congruence.)

✅ How to identify newsworthy stories hiding in plain sight within your business


Ready to stop watching less qualified competitors steal your spotlight? KJ shares the exact steps to position yourself as the recognized leader you already are. 


Subscribe and listen now to transform your visibility strategy.


Episode Highlights

00:00 Introduction: Meet KJ Blattenbauer, Powerhouse Publicist

02:00 Success Story: Marble Kitchen Design Firm's 12-Month Waitlist

07:00 The Bottle Effect: Why You Can't See Your Own Story

09:00 The Biggest Mistake Experts Make with PR

11:00 Three Steps to Prepare for Media Pitching

13:00 Visibility vs. Vanity Metrics

15:00 The Power of Message Congruence Across All Platforms

23:00 Action Step: Get Your Foundation in Order


More About KJ Blattenbauer

KJ Blattenbauer is a veteran publicist, brand strategist, and author with nearly three decades of experience turning bold ideas into national headlines. Known for her fearless messaging and sharp media instincts, she’s helped shape and elevate some of the most recognizable brands in business, lifestyle, and beyond. As the founder of Hearsay PR and the author of How to Be a Media Darling, KJ blends strategic storytelling with no-fluff advice to help entrepreneurs own their voice, build lasting authority, and get seen where it counts.


Website: https://www.hearsaypr.com/

Book: https://www.amazon.com/Media-Darling-Karen-Jayne-Blattenbauer/dp/1670775240

Instagram: https://www.instagram.com/hearsaypr

Instagram: https://www.instagram.com/kjblattenbauer


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #VisibilityStrategy #PRforExperts #MediaCoverage #SmallBusinessPR #ExpertPositioning

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1 month ago
24 minutes 44 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 50 | Stop Chasing Clients: Let Podcast Guesting Bring Them to You

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat: https://www.reddoordesigns.com/free-resources


Tired of marketing to the same people who never buy? Your current audience already knows what you do, and if they haven't hired you yet, they probably won't. The real issue isn't visibility; it's that you need fresh, qualified audiences who've never heard of you before.


What You'll Learn: 

✅ Why most marketing stops working (and the 3 stages of audience growth you're missing)

✅ How podcast guesting lets you borrow trust from established hosts without ads or cold outreach

✅ The exact 4-step funnel that turns podcast listeners into paying clients


Podcast guesting puts you in front of people who are already listening on purpose, not scrolling past your posts. One interview can reach hundreds of new people, build lasting relationships, and position you as the go-to expert, all without spending a dime on ads.


Ready to stop chasing clients and start attracting them? Hit subscribe and learn how to make podcast guesting your most powerful client attraction tool.


Episode Highlights

00:00 - Introduction: Why Your Marketing Stopped Working

00:45 - The 3 Stages of Audience Growth (And Where You're Stuck)

01:45 - How Podcast Guesting Solves Your Audience Problem

03:45 - The 4-Step Funnel: Turning Listeners Into Paying Clients

05:45 - What You Can Stop Doing Once Podcast Guesting Works

06:45 - The 5-Step Action Plan to Get Started with Podcast Guesting

09:00 - The Catch: What You Need Before Podcast Guesting Works

09:45 - Final Takeaway & Next Steps


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #PodcastGuesting #AudienceGrowth #ClientAttraction #MarketingStrategy #ServiceProviders

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2 months ago
11 minutes 8 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 49 | The 5-Step System to Organize Your Business & Reclaim Your Time with Tracy Hoth

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat https://www.reddoordesigns.com/free-resources


Ever feel like you're drowning in digital clutter while your dream clients slip away? You're spending 30 minutes hunting for files instead of closing sales. Your desktop looks like a digital crime scene. And that "stuff to deal with later" folder? It's haunted.


Professional organizer and coach Tracy Hoth joins me to share her game-changing SPACE method, a 5-step system that works for everything from your computer files to your calendar to your entire business operations.


Here's what you'll discover:

✅ The one organizing mistake that's costing you time, money, and mental energy (hint: it's not what you think)

✅ Tracy's 5-folder system that makes finding any business file effortless, no more "where did I save that?" panic

✅ Why starting with containers sabotages your success, and what to do instead for lasting results


Ready to stop wasting precious hours searching for files and start spending that energy on revenue-generating activities? This episode will transform how you work.


Episode Highlights

0:00 - Introduction: Why Organization Transforms Your Business

2:00 - How Tracy Became a Professional Organizer & Coach

5:45 - The SPACE Method: 5 Steps to Organize Anything

11:35 - The 5 Essential File Folders Every Business Needs

15:40 - Client Success Story: From Chaos to Creative Freedom

19:00 - The Powerful Link Between Space and Mental Clarity

21:15 - Best Advice for Overwhelmed Business Owners

23:30 - AI Tools & The 15-Minute Declutter Challenge


More About Tracy

Tracy Hoth (pronounced like both) is a 17-year veteran professional organizer and certified life coach who is on a mission to empower coaches to create streamlined and organized businesses. She is the host of the top 1% globally ranked Organized Coach Podcast and creator of Organized Coach Academy, where she simplifies everything to help coaches become organized CEOs.


Connect With Tracy

Website: https://simplysquaredaway.com/

Free class: https://simplysquaredaway.com/5files

Podcast: https://simplysquaredaway.com/podcast/

LinkedIn: https://www.linkedin.com/in/tracyhoth/

Instagram: https://instagram.com/tracyhoth


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #BusinessOrganization #ProductivityTips #DigitalOrganization #SmallBusinessSystems #CoachingBusiness

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2 months ago
26 minutes 6 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 48 | The Website Formula That Turns Browsers Into Buyers with Troy Trewin

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:

https://www.reddoordesigns.com/free-resources


Ever wonder why some websites instantly connect while others fall flat? 

After 23 years helping brands like Nike and Adidas tell their stories, I discovered the real secret: your website shouldn't be about you, it should be about your client's transformation.

In this episode, I sat down with Troy Trewin to share how story-driven messaging completely transformed my business (think 384% revenue growth in one year). We dive into why traditional websites fail, how to overcome the "bottle effect" that keeps you from seeing your own genius, and the exact framework that helps service providers stand out in crowded markets.


Here's what you'll learn:

✅ Why you can't write your own website copy (and what to do instead)

✅ The two forces working against every business owner trying to explain their value

✅ How to position yourself as the guide, not the hero, in your client's success story


Ready to turn your website into your hardest-working salesperson? Hit subscribe and discover how one compelling story can replace scattered marketing and double your sales.


Episode Highlights

00:00 Welcome and introduction
03:15 Why traditional websites fail to convert
12:30 The bottle effect keeping you stuck
18:45 Story-driven websites that sell 24/7
28:40 Building your team and scaling with story


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


Connect with Troy on Instagram: https://instagram.com/grow.a.small.business

Troy’s Website: https://growasmallbusiness.com/troy-trewin

Troy’s Podcast: 

https://podcasts.apple.com/au/podcast/grow-a-small-business-podcast/id1493225367


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #WebsiteMessaging #ServiceProviderMarketing #BusinessStorytelling #ClientAttractionStrategy

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2 months ago
47 minutes 14 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 47 | The Productivity Breakthrough: Buffer Time & AI That Works with Kelly Fifield

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Ever close your laptop at the end of the day wondering what you actually accomplished? You're not alone. Most entrepreneurs are working harder than ever but still feeling behind, and it's not because you're doing something wrong.


Kelly Fifield is a productivity coach who helps overwhelmed entrepreneurs finally finish the projects keeping them from getting clients. She uses AI and accountability systems to help you create calm, focused productivity, and she's living proof it works. After years of pulling all-nighters and barely surviving her own business, Kelly cracked the code to relaxed evenings and a calendar that actually works.


✅ Why planning buffer time in your calendar is the secret to feeling ahead instead of always behind

✅ The biggest mistake coaches make that keeps them stuck in the "dive in and get started" trap

✅ How Kelly's clients are using AI to design programs, generate content, and land more clients, without the tech overwhelm


One client now has completely work-free evenings. Another is generating weekly content with AI and booking more clients than ever. This isn't about productivity hacks, it's about reclaiming your time and your life. Tune in now to discover how to work smarter, not harder.


Episode Highlights

0:00 - Introduction: Meet Productivity Coach Kelly Fifield

5:00 - The Missing Piece: Why Buffer Time Changes Everything

15:00 - Breaking Through Project Overwhelm & How Kelly Works with Clients

21:00 - AI for Beginners: Tools, Tips & Game-Changing Shortcuts

32:00 - Overcoming AI Overwhelm & Where to Find Kelly


More About Kelly

Kelly Fifield is an AI systems strategist, productivity specialist, and certified life coach whose frameworks deliver organized focus and AI‑amplified results.


Access Kelly’s Free Mini-Course 

90-Day Content in 20 Minutes: Emails and Social for Coaches

https://www.productivitygeniuscoaching.com/ai-coaches-quick-start-lp


Connect with Kelly

https://www.instagram.com/productivitygeniuscoach/

https://www.facebook.com/productivity.genius

https://www.productivitygeniuscoaching.com/

https://www.productivitygeniuscoaching.com/gpt-workshop


Rick Mulready's AI Playbook Community

https://www.skool.com/ai-playbook/about?ref=9bad5c1bf3714ea0b400c174b92bea4e


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #ProductivityForCoaches #AIForEntrepreneurs #CalendarBlockingTips #OvercomeOverwhelm #TimeManagementHacks

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2 months ago
32 minutes 11 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 46 | Website Not Converting? Here's the Structure You're Missing

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Is your website sending potential clients running? Most coaches and consultants have beautiful websites that do absolutely nothing to book calls. The problem isn't your design, it's your structure.


In this episode, I'm breaking down the exact StoryBrand framework I use to transform websites into client-generating machines. You'll learn the specific order of every section, from your header to your call-to-action, and why each piece matters for conversion.


What You'll Learn:

✅ The one-page website strategy that makes scrolling effortless and booking calls natural (multi-page sites are costing you clients)

✅ How to craft a call-to-action with built-in benefits that gets your calendar booked out (hint: "Contact Me" isn't cutting it)

✅ The "What's at Stake" section that gently nudges hesitant visitors to finally take action without feeling pushy


Stop treating your website like a digital brochure. Make it your most powerful sales tool by implementing the exact structure that's helped my clients double their conversions. Hit subscribe and transform how your website works for your business.


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #RedDoorStories #KrisJones #WebsiteConversion #ClientAttraction #CoachingWebsite #StoryBrandFramework

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3 months ago
32 minutes 1 second

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 45 | Stop Pressing the "More" Button and Start Leading with Bill Zipp

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources

Ever wonder why perfectly qualified prospects visit your website and then vanish without a trace? This episode reveals exactly what happens when your online presence doesn't match your real-world expertise, and how to fix it fast.

Sales leadership coach Bill Zipp learned this lesson the hard way when a potential client printed every page of his website and used it to disqualify him from a $50K deal. That painful moment sparked a complete messaging transformation that changed everything about how he attracts and converts clients.


What You'll Learn:

✅ The "more button" mistake that's burning out sales managers and killing team performance

✅ Bill's "referrals in reverse" strategy that warms up cold outreach using LinkedIn connections

✅ Why "selling by serving" converts better than traditional sales pressure tactics and builds lasting client relationships


This conversation proves that your website is either your best salesperson or your biggest liability. Bill's story shows exactly how the right message transforms scattered marketing into a client-attracting system that works around the clock.

If you're tired of losing qualified prospects to a confusing website, this episode gives you the roadmap to turn your online presence into your most powerful business asset. Ready to stop pressing the "more" button and start attracting dream clients? Hit subscribe for proven strategies that turn website visitors into paying clients.


More About Bill

Author, speaker, and executive coach, Bill Zipp helps hardworking sales managers become better leaders, grow their people, and hit their number.

Over the course of the last two decades, Bill has been a trusted advisor to scores of sales organizations around the world, from ADP to SAP, Nintex to Concur, Businessolver to SOVOS. Many of these companies experienced dramatic growth while working with him, some doubling topline revenue.

Bill is the author of the best-selling book, The Ultimate Sales Manager Playbook, and lives in Corvallis, Oregon, home of Oregon State University and the beloved orange and black of the Oregon State Beavers.

Bill’s Website: https://billzipp.com

LinkedIn: https://www.linkedin.com/in/billzipp/


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #SalesLeadership #WebsiteMessaging #BusinessStorytelling #ClientConversion #SalesManagerTraining

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3 months ago
35 minutes 44 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 44 | Turn Your Book Into Your Brand with Story-Driven Messaging ft. Allison Lane

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources

Are you cringing every time someone asks what your book is about? You're not alone, and you're definitely not broken.

Most authors make the same painful mistake: they launch into plot summaries, ramble about themes, or freeze completely when asked that simple question. But here's what successful authors know: the question isn't really about your book's plot. People are subconsciously asking, "How will this benefit me?"

I recently had the pleasure of joining Allison Lane on her Author's Edge Podcast to discuss why traditional book descriptions fail and share the exact framework that transforms confused authors into confident storytellers. Whether you're writing your first book or launching your fifth, this conversation will change how you talk about your work forever.


What You'll Learn:

✅ The 20-minute exercise that eliminates awkward book conversations and gives you unshakeable confidence

✅ Why making yourself the hero of your own story actually repels readers (and what to do instead)

✅ The two-sentence formula that makes people lean in and say "tell me more" about your book


Ready to stop fumbling your book pitch and start attracting the right readers? This conversation reveals the story-driven approach that transforms your book from just another title into a powerful personal brand that opens doors you never imagined.

Your book deserves to be heard, and you deserve to feel confident sharing it with the world. Hit subscribe and never miss the strategies that turn authors into authorities.


Connect with Allison on Instagram: https://instagram.com/allisonlanelit

Allison’s Website: https://www.lanelit.com/

The Author’s Edge Podcast: https://www.lanelit.com/podcast


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #AuthorBranding #BookMarketing #StorytellingStrategy #AuthorPlatform #WritersBrand

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3 months ago
34 minutes 23 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 43 | Why Your Brain is Wired to Procrastinate + 3 Ways to Override It with Robin J. Emdon

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Have you ever wondered why you can clean your entire house, reorganize your closet, and even tackle that junk drawer, all to avoid working on the one project that actually matters? You're not broken. Your brain is simply doing exactly what it was designed to do: protect you from perceived threats.

Robin J. Emdon, creator of Get Results-ology, spent five years researching over 900 scientific studies on procrastination and discovered something revolutionary: procrastination isn't a character flaw, it's your limbic system's survival response. Robin reveals his productivity trifecta - three specific neurotransmitters your brain needs to naturally enter deep focus mode and finally stop fighting against yourself.


What you'll learn:

✅ Why procrastination is actually your brain's threat response system keeping you "safe" from perceived danger

✅ The three neurotransmitters that create unstoppable focus and how to naturally trigger them in your daily routine

✅ Robin's simple accountability strategy that helped his clients achieve 33% more of their monthly goals (backed by research from Dominican University)


This conversation completely shifted how I think about productivity and self-compassion. Robin's approach isn't about forcing yourself to work harder—it's about understanding your brain's wiring and creating the right conditions for natural focus to emerge.

Ready to transform your relationship with productivity? Robin is generously offering his complete book "Get Results-ology" as a free PDF, plus a 5-day video challenge. Subscribe now and discover how to work with your brain instead of against it.


More About Robin:

Robin J. Emdon is an accountability coach and the author of GetResultsology® – The Science of Getting Stuff Done! His book is a practical, no-fluff guide for solopreneurs who are tired of spinning their wheels. It breaks down exactly how to overcome procrastination, stay laser-focused, and finally follow through on the projects that actually matter – all without burning out.

Robin works with people who run their own business – no boss, endless distractions, and never enough hours in the day. He helps them cut through the noise, build real momentum, and turn action into income. It’s all part of what he calls the Momentum Formula: Do it today – Profit tomorrow – and repeat. If you're ready for a breakthrough, you're in for a treat.


Grab your free copy of Get Rseults-ology: https://reallyusefultips.com

Free 5-Day Video Challenge: skyrocketyourproductivitychallenge.com

LinkedIn: https://www.linkedin.com/in/robinjemdon/

Instagram: https://www.instagram.com/robinjemdon/


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #ProcrastinationHelp #ProductivityCoaching #Neuroscience #AccountabilityCoaching #GoalAchievement

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3 months ago
59 minutes 34 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 42 | The 4-Part Website Formula That Makes Your Clients Say "Yes"

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Is your beautiful website sitting there like a digital brochure while your competitors book all the clients? You're not alone, and the fix isn't what you think.

Most service providers make their websites all about themselves, their credentials, their process, their methodology. But here's what I've learned after helping hundreds of coaches and consultants transform their online presence: your website should act as your top sales employee, working 24/7 to convert visitors into paying clients.

In this episode, I'm breaking down the exact StoryBrand website structure I use to turn confused visitors into committed clients. This isn't theory, it's the proven framework that's helped my clients go from crickets to booked solid, all because they finally understood how to make their website conversion-focused instead of ego-focused.


What You'll Learn:

✅ Why starting with your client's problem (not your credentials) is the secret to immediate engagement and why most coaches get this backwards

✅ The difference between external and internal problems and how addressing the emotional struggle underneath creates clients who are ready to invest

✅ How to position yourself as the guide without bragging or boasting, using pure empathy to build instant trust and authority


Ready to transform your website from a digital business card into a client-converting machine? Stop making your visitors work so hard to understand how you can help them. When you implement this StoryBrand strategy correctly, potential clients will feel seen, heard, and excited to work with you before they ever get on a call.

Hit subscribe for more no-fluff strategies that turn your expertise into a thriving, client-attracting business!


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #WebsiteConversion #ClientAttraction #CoachMarketing #StoryDrivenWebsite #ServiceProviderMarketing

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4 months ago
19 minutes 51 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 41 | Why Your Facebook Group Isn't Getting Clients + How to Fix It with Megan Huber

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources

Is your Facebook group sitting there like a ghost town while you're scrambling to find clients everywhere else? You're not alone, and there's a strategic way to breathe life back into that dormant community.

I sat down with Megan Huber, a community building expert who has turned Facebook groups into client-converting machines for 14 years. After building over 50 groups, she knows exactly why most fail, and how to fix them.

Client acquisition has slowed dramatically in the past 18 months. Posting on Instagram and hoping for DM inquiries isn't working anymore. People need to consume you for 5-10 hours before they buy, and seven-second reels won't accomplish that.

Here's what is working: building genuine community where your ideal clients want to belong. Megan shares her exact framework for transforming any Facebook group into a buyer-ready community that consistently generates clients.


What you’ll learn:

✅ The one-hour daily strategy that converted 8% of Megan's active Facebook group members into paying clients (industry average is just 1%)

✅ Why the "hero offer" approach at $97 is filling high-ticket programs better than traditional marketing funnels

✅ The exact reactivation process Megan used to revive a Facebook group that sat archived for two years, and how she got clients within 30 days


This isn't about dancing on reels or chasing the latest social media trend. It's about creating a space where your ideal clients feel understood, supported, and ready to work with you. When you focus on building community instead of just audience, everything changes.

Ready to transform your Facebook group from a digital wasteland into your most powerful client acquisition tool? This episode shows you exactly how to do it, step by step.


More About Megan

Megan Huber is the founder of Structured Freedom Inc. and a leading voice in the coaching and online education space. Known for her simple, organic approach to business growth, Megan helps coaches and course creators turn their expertise into scalable group programs—with community, clarity, and conversion at the core.

A former public school teacher turned high-level business strategist, she blends nearly two decades of experience in education, entrepreneurship, and client success to help her clients build businesses that are profitable, sustainable, and truly Built to Last.

She’s also the creator of The Group Launch Method, host of the Built to Last podcast, and a big believer in scaling without sacrificing your life. When she’s not teaching, she’s raising a family, drinking coffee in her robe, and helping men and women create businesses that make real money and a real impact.

FREE GIVEAWAY: Perfect Group Coaching Offer Playbook: https://bit.ly/perfectgroupcoachingplaybook

STRUCTURED FREEDOM INC. FACEBOOK GROUP COMMUNITY:

https://www.facebook.com/groups/structuredfreedomforcoaches

BUILT TO LAST PODCAST: www.meganjohnsonhuber.com/podcast


—

HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy

🥰 Connect on Instagram: https://instagram.com/reddoordesign  


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube: https://bit.ly/clickpodcastyoutube

💚 Apple: https://bit.ly/clickpodcastapple

💜Spotify: https://bit.ly/clickpodcastspotify

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4 months ago
59 minutes 54 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Ep. 40 | The 2.5-Hour Website Copy Formula That Converts Visitors to Clients with Rachel Brooks

👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat:  https://www.reddoordesigns.com/free-resources


Are you cringing every time you send someone to your website? You know your expertise inside and out, but when it comes to explaining what you do online, the words just won't come. You're not alone—and it's not because you're bad at writing.

I sat down with Rachel Brooks to break down why most service providers struggle with website copy and how to fix it using a simple storytelling formula that works. After 20+ years helping brands like Nike craft their message, I've discovered the secret isn't about being a better writer—it's about getting outside the bottle so you can finally see your business clearly.

The biggest mistake most entrepreneurs make? They try to be the hero of their own story. But here's what actually converts visitors into clients: making your client the hero and positioning yourself as their trusted guide. It's the same formula used in every compelling movie and book, and it works just as powerfully on your website.


What You'll Learn:

✅ The "bottle effect" that makes writing about your business feel impossible (and why pushing through harder won't help)

✅ My 3-part story formula that turns confused visitors into excited prospects who already want to work with you

✅ Why collaborative copywriting beats both DIY attempts and expensive copywriters who don't capture your authentic voice


Through my Signature Story-Selling System, I help client-based businesses create website copy that works 24/7 so they can stop wasting time on sales calls explaining what they do. When your story is clear, everything becomes easier—from social media posts to discovery calls.

Ready to transform your website from digital brochure to client magnet? This conversation will show you exactly how to craft copy that converts, whether you're just starting out or ready to scale. Your ideal clients are waiting to hear your story—let's make sure they can finally understand it.

Subscribe and listen to discover how the right story can multiply your revenue and give you the freedom to focus on what you do best!


HOW I CAN SUPPORT YOU

🤑Book Your Money-Making Messaging Call: ⁠https://www.reddoordesigns.com/⁠

🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: ⁠https://krisjones.co/copy⁠

🥰 Connect on Instagram: ⁠https://instagram.com/reddoordesign  ⁠


LISTEN & SUBSCRIBE TO PODCAST:

🧡 YouTube:⁠ https://bit.ly/clickpodcastyoutube⁠

💚 Apple:⁠ https://bit.ly/clickpodcastapple⁠

💜Spotify:⁠ https://bit.ly/clickpodcastspotify⁠


Connect with Rachel on Instagram: https://instagram.com/iamrachelbrooks

Rachel’s Website: ⁠https://iamrachelbrooks.com⁠

Rachel’s Podcast: ⁠https://iamrachelbrooks.com/podcast/⁠


#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #WebsiteCopywriting #ServiceProviders

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4 months ago
42 minutes 31 seconds

From Click to Client / StoryBrand Website + Marketing Strategy That Gets You More Dream Clients
Here’s a hard truth most coaches and consultants face... Your dream clients are visiting your website and quietly clicking away to competitors. It’s not because you’re not good at what you do. It’s because your story isn’t connecting. After 23 years crafting stories for brands like Nike, Kris Jones shows you how to fix that. Every Tuesday, she’s joined by marketing experts like Donald Miller (Building a StoryBrand), Shira Gill, Molly Claire, Joanna Lott, Holly Haynes, Brian Lofrumento & Elyse Archer to share simple strategies that turn your website into a client-attracting machine.